Senior Direct Marketing Executive

British Heart Foundation
29 Oct 2019
12 Nov 2019
Contract Type
Full Time
Do you have extensive direct marketing experience? Are you looking for an exciting challenge to help transform legacy marketing at the BHF? If so, you could be the Senior Direct Marketing Executive we're looking for. About the role The British Heart Foundation's (BHF) Legacy Marketing team is halfway through a growth strategy with ambitious targets and we're looking for a strong Senior Direct Marketing Executive to join our team and be a fundamental part of our success. This is a very exciting time for legacies and legacy marketing at the BHF. Our aim is to significantly increase the prominence of legacies both internally and externally in order to grow and protect this very important income stream which will account for 50% of our total income. About you As Senior Direct Marketing Executive, you'll help lead, manage and execute the BHF's legacy marketing programme which aims to promote legacy giving to our external audiences. You'll be responsible for project managing direct marketing campaigns to prospective and existing supporters and work closely with internal and external stakeholders to help develop and implement our legacy marketing assets. This role is vital in driving forward the delivery of our prospecting campaigns throughout the year, working across a variety of broadcast media channels as well as the onward supporter journey. We're looking for a driven individual with proven experience of working in a fast-moving direct marketing team. You'll have demonstrable experience of project managing multiple direct marketing campaigns across a variety of media. To be successful in this role you'll have the following skills and experience: * Previous experience working across broadcast media channels, including digital* Strong interpersonal skills, with the ability to develop solid working relationships* Good strategic thinker with an ability to set long and short term objectives * Ability to work under pressure and manage a varied workload * Excellent verbal and written communication skills * Strong IT skills including a high degree of competence using Microsoft Office About us We research all heart and circulatory diseases and the things that cause them. Heart disease, Stroke, Vascular Dementia, Diabetes and many more. All connected, all under siege. Because our research is the promise of future cures and treatments. How to apply To apply for this role please click through to our website for further details. Our process involves submitting your CV and supporting statement, which should outline your interest and explain how you meet the roles criteria. Please note interviews are due to take place at our head office on Thursday 14th November.Here at the British Heart Foundation we celebrate diversity and make inclusion part of what we do every day. Diversity and Inclusion forms a main pillar in our People Experience Strategy and we drive our strategy through our diversity and inclusion leaders group Kaleidoscope. Our aim is for all of our colleagues and volunteers to bring their true self to work, so we can beat heartbreak for everyone.