Digital Marketing Manager
- Recruiter
- Anonymous
- Location
- Berkshire
- Salary
- Competitive
- Posted
- 11 Sep 2019
- Closes
- 01 Oct 2019
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Digital Marketing Manager
We are a Tier 1 approved supplier of Electrical and Mechanical airport infrastructure services and resources to Heathrow Airport and its subsidiary companies. We are based in Colnbrook, Berkshire.
Organic and consistent business growth has created an opportunity for a talented Digital Marketing Manager to join our team in this primary marketing role. Reporting directly to the directors of the business, the successful candidate will have budgetary responsibility for the company website, the delivery of the company digital marketing communications strategy and the achievement of agreed business targets.
We are looking for the Digital Marketing Manager to develop, execute and oversee all aspects of digital media. You will work on compiling and preparing digital marketing campaigns to place before implementation across the websites and all relevant media. Implementing the campaigns, tracking the performance, monitor and report back. Using your creative flair and ideas you will tasked with full autonomy to deliver projects from concept to completion. This is an excellent opportunity for a digital marketer with ability and ambition to develop their career in a high growth, profitable business that rewards effort and achievement.
Digital Marketing Manager Key Responsibilities/Accountabilities
* Maintaining and developing the company website. Building online traffic and enquiries and using Google Analytics to report website performance.
* Plan and deliver a social media strategy to promote company brand awareness and build engagement within our customer base and to reach new audiences.
* Deliver an agreed digital marketing strategy covering PPC, affiliate, SEO and CRM.
* Work closely with sales, to generate sales enquiries and maximise conversion rates.
* Conduct research and write content for the company website and digital media campaigns.
* Appoint and manage our relationship with marketing agencies. Ensure agreed marketing outcomes and timescales are achieved within budget.
* Plan and deliver digital marketing campaigns and other activities including email, promotions, customer questionnaires and report progress and ROI on a regular basis.
* Monitor and report competitor activity.
* Liaise with our agencies to ensure KPIs are delivered and/or seek and develop new relationships with agencies.
* Work with our copywriters to ensure regular article creation to support our digital PR.
* Manage marketing spend and revenue in line with budgets.
* Work with designers/creative agency on display campaigns and creating striking artwork.
* To have responsibility, to continually help and improve the processes relating to the Organisations Quality Management System.
* Fully comply with the Company Health & Safety Procedures.
* To have responsibility, to continually help and improve the processes relating to statutory and regulatory requirements of the Organisation.
* Any other duties that the company may reasonably ask you to perform which are within your expertise and skill sets.
Digital Marketing Manager Key Skills/Experience
* Degree level qualification in Marketing or similar and a minimum 2 years' experieince in a similar/digital marketing role. Wordpress experience is a must.
* Able to demonstrate a successful record of: maintaining and improving a brochure website in a B2B company, building social media presence, deliver ROI on marketing spend planning, implementing and reporting a successful digital marketing communication strategy.
* Must pocess developing and implementing CRM solutions.
* Excellent written and spoken communication skills.
* Proven digital marketing experience in the MRO and Infrastructure/Projects industry is a plus.
* Excellent organisation, time management and copy writing skills.
* HTML / Adobe Suite software including Photoshop experience a plus, but not essential.
* Experience in one or more of the following: Digital Marketing, Social Media, SEO or Google AdWords
* The desire to bring new and 'out there' ideas.
* The ability to digest and analyse results and suggest improvements.
We Value
* A result driven and energetic approach to opportunities and challenges
* Adaptable to changing situations
* A positive attitude and enthusiasm
* The ability to communicate well at all levels and able to work autonomously and as a team player
In return for your appreciated work as our Digital Marketing Manager, we will offer you a competitive salary dependant on skills and experience, as well as further benefits.
We can only consider applications from candidates who have the right to work in the UK.
No previous applicants need apply
We are a Tier 1 approved supplier of Electrical and Mechanical airport infrastructure services and resources to Heathrow Airport and its subsidiary companies. We are based in Colnbrook, Berkshire.
Organic and consistent business growth has created an opportunity for a talented Digital Marketing Manager to join our team in this primary marketing role. Reporting directly to the directors of the business, the successful candidate will have budgetary responsibility for the company website, the delivery of the company digital marketing communications strategy and the achievement of agreed business targets.
We are looking for the Digital Marketing Manager to develop, execute and oversee all aspects of digital media. You will work on compiling and preparing digital marketing campaigns to place before implementation across the websites and all relevant media. Implementing the campaigns, tracking the performance, monitor and report back. Using your creative flair and ideas you will tasked with full autonomy to deliver projects from concept to completion. This is an excellent opportunity for a digital marketer with ability and ambition to develop their career in a high growth, profitable business that rewards effort and achievement.
Digital Marketing Manager Key Responsibilities/Accountabilities
* Maintaining and developing the company website. Building online traffic and enquiries and using Google Analytics to report website performance.
* Plan and deliver a social media strategy to promote company brand awareness and build engagement within our customer base and to reach new audiences.
* Deliver an agreed digital marketing strategy covering PPC, affiliate, SEO and CRM.
* Work closely with sales, to generate sales enquiries and maximise conversion rates.
* Conduct research and write content for the company website and digital media campaigns.
* Appoint and manage our relationship with marketing agencies. Ensure agreed marketing outcomes and timescales are achieved within budget.
* Plan and deliver digital marketing campaigns and other activities including email, promotions, customer questionnaires and report progress and ROI on a regular basis.
* Monitor and report competitor activity.
* Liaise with our agencies to ensure KPIs are delivered and/or seek and develop new relationships with agencies.
* Work with our copywriters to ensure regular article creation to support our digital PR.
* Manage marketing spend and revenue in line with budgets.
* Work with designers/creative agency on display campaigns and creating striking artwork.
* To have responsibility, to continually help and improve the processes relating to the Organisations Quality Management System.
* Fully comply with the Company Health & Safety Procedures.
* To have responsibility, to continually help and improve the processes relating to statutory and regulatory requirements of the Organisation.
* Any other duties that the company may reasonably ask you to perform which are within your expertise and skill sets.
Digital Marketing Manager Key Skills/Experience
* Degree level qualification in Marketing or similar and a minimum 2 years' experieince in a similar/digital marketing role. Wordpress experience is a must.
* Able to demonstrate a successful record of: maintaining and improving a brochure website in a B2B company, building social media presence, deliver ROI on marketing spend planning, implementing and reporting a successful digital marketing communication strategy.
* Must pocess developing and implementing CRM solutions.
* Excellent written and spoken communication skills.
* Proven digital marketing experience in the MRO and Infrastructure/Projects industry is a plus.
* Excellent organisation, time management and copy writing skills.
* HTML / Adobe Suite software including Photoshop experience a plus, but not essential.
* Experience in one or more of the following: Digital Marketing, Social Media, SEO or Google AdWords
* The desire to bring new and 'out there' ideas.
* The ability to digest and analyse results and suggest improvements.
We Value
* A result driven and energetic approach to opportunities and challenges
* Adaptable to changing situations
* A positive attitude and enthusiasm
* The ability to communicate well at all levels and able to work autonomously and as a team player
In return for your appreciated work as our Digital Marketing Manager, we will offer you a competitive salary dependant on skills and experience, as well as further benefits.
We can only consider applications from candidates who have the right to work in the UK.
No previous applicants need apply