Marketing Manager

Recruiter
Anonymous
Location
Grimsby
Salary
30000.00 - 40000.00 GBP Annual
Posted
02 Sep 2019
Closes
30 Sep 2019
Contract Type
Permanent
Hours
Full Time
We are currently supporting a well established manufacturing company who are seeking a Marketing Manager, based in Grimsby. The Marketing Manager holds ultimate responsibility for the Company's marketing activities and will execute the development and delivery of a fully integrated marketing strategy for the business.

Key responsibilities and duties of the role...

* Design, develop and implement comprehensive marketing strategies in line with company objectives

* Create 12 month rolling marketing campaign, monitor progress and submit performance reports

* Full responsibility for the implementation of the Marketing strategy - including campaigns, events, digital marketing, and PR

* Working closely with the company's Sales team; enabling them to meet their commercial objectives by providing them with appropriate tools, materials and presentations

* Work closely with the product management team to define marketing materials and programs

* Create, monitor, manage and improve lead generation campaigns, measuring results

* Produce valuable and engaging content for the website

* Manage social media presence and direct programs to improve SEO, social media reputation and recognition

* Conduct market research and analysis to keep abreast of consumer trends, product trends and competitor's marketing movements

* Build strategic relationships and partner with key industry players, agencies and vendors

* Control budgets and allocate resources amongst projects

The ideal candidate will have the following skills, qualifications and attributes..

* Proven track record of success in senior marketing roles

* Confident, driven and dynamic leader with excellent communication and interpersonal skills

* Up to speed with current and online marketing techniques and best practices

* Thorough knowledge of web analytics (e.g. Google Analytics, WebTrends etc.) and Google Adwords

* Experience within the personal care industry desirable (e.g. vitamins / minerals / food / supplements)

* Understanding of FMCG industry is highly desirable

* Bachelors or Master's degree in marketing / Professional chartered marketer (CIM).

Benefits

* Salary GBP30k - GBP40k (negotiable)

* Free lunch every day

* Free fruit, snacks and drinks daily

* Table tennis on site

* Free parking on site