Marketing Manager - Technology & Investments Team

Recruiter
PWC-1
Location
London
Salary
Competitive
Posted
15 Aug 2019
Closes
18 Aug 2019
Contract Type
Permanent
Hours
Full Time
Who we're looking forWe are looking for an experienced manager level candidate to work on marketing projects for the one firm Technology and Investments (T&I) team, with a particular focus on VR/AR.

PwC has an ambition to be the most tech-enabled professional services firm and much of the work towards this is being driven by the Technology and Investments team so it's a really exciting team to be part of.

You will be in a small team focused on marketing for our emerging technology capabilities (AI, VR/AR, Drones, Blockchain, Innovation, Disruption and Data and Analytics) as well as T&I's strategic priorities such as the Frontier innovation and collaboration space, and our women in tech programme.

The role will require the ability to work on a range of projects at one time, strong communication skills and attention to detail. A proven track record of taking technology products or services to market will be valuable.

About the roleThe person in this role will be expected to build close working relationships with key members of our VR/AR and team, other T&I capability teams to help them plan and deliver marketing activity. You will also be expected to contribute to other T&I sales, marketing and communications initiatives.

You will need to work effectively with members of the firm's sales and marketing team as our work is central to the firm's Intelligent Digital positioning.

You'll report directly into the Head of Marketing for Technology and Investments.

The role will be based in our London office with the possibility of working from home or other PwC offices occasionally.

The role will be very varied and will involve:

Developing annual marketing plans for VR/AR.

Establishing close working relationships with technology and insights teams for a deeper understanding of markets, competitors and specific propositions related to VR/AR.

Ensuring delivery of a range of marketing and communications activity to promote AR/VR and other Technology and Investments priorities - internal comms, PR, social media, online and events

Advising on the best approach and working to take some of our new technology propositions to market - designing and project managing the delivery of go to market plans, multi-channel campaigns and activities to support growth

Targeted marketing to customers, driving demand by focusing on positioning, messaging and the competitive environment

  • Working with product teams to design and build content that both supports broader campaigns and enables more focused sales activity, such as playbooks
  • Working with the Intelligent Digital team to ensure our messages are aligned to the ID positioning
  • Skills & Experience RequiredExperienced and effective marketer, ideally with experience marketing technology products and/or marketing communications experience - B2B

    Strong relationship building skills

    Commercially aware and outcome focused

    Genuine interest in new and emerging technologies

    Excellent written and oral communication skills with the ability to influence senior stakeholders

    The ability to implement both strategic and tactical initiatives, and to manage multiple projects

    An eye for emerging trendsmarketing communications experience