PPC Account Executive
- Recruiter
- Anonymous
- Location
- Newcastle Upon Tyne
- Salary
- 18000.00 - 23000.00 GBP Annual
- Posted
- 14 Mar 2019
- Closes
- 11 Apr 2019
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Central Employment are delighted to be supporting an award-winning full service, digital marketing agency as they look to appoint a PPC Account Executive to their growing PPC team.
The primary focus of the Paid Search Account Executive role will be to manage and run paid search campaigns for a range of clients, delivering exemplary PPC best practice in multiple markets and across the major search engines.
The successful candidate will be hands on in the creation and management of paid search accounts with the ability to provide strategic recommendations, implement best practice optimisations, provide detailed analytic reports and set up and manage tracking across multiple platforms.
You will be an PPC Executive or Junior PPC Account Manager with agency OR in-house PPC experience ready to step up into an Account Management role in a fast growing award winning digital marketing agency.
Summary of the primary duties and responsibilities:
The PPC Account Executive will perform the following day-to-day duties reporting to the PPC Manager and Senior PPC Manager.
* AdWords / Bing Ads account set up including campaign structure, keyword research, ad copy/extension creation and tracking set up.
* Analysing performance across paid search accounts (campaigns) and providing recommendations directly to clients.
* Daily / weekly account optimisation, keeping clients updated with changes.
* Manage large scale PPC budgets for a range of clients
* Creation of media plans / forecasts
* Set up and implementation of A/B testing to improve performance and ROI
* RLSA implementation and optimisation
* Display campaign implementation and optimisation
* Adhering to compliance and process across multiple accounts
* Paid social media campaign creation and optimisation
* Implementing AdWords, Bing, Analytics
Desired skills and experience:
* Relevant paid search experience, circa 12-18 months as a min
* Paid social media optimisation
* Experience at agency level or from a dedicated in-house PPC role
* Advanced technical capabilities within excel
* Experience using tracking platforms
* Strong analytical skills with meticulous attention to detail
* Excellent time-management and organisational skills
* Excellent written and oral communication skills
* Comfortable as a self-starter or working to a brief
* An implementer and delivery focused
The primary focus of the Paid Search Account Executive role will be to manage and run paid search campaigns for a range of clients, delivering exemplary PPC best practice in multiple markets and across the major search engines.
The successful candidate will be hands on in the creation and management of paid search accounts with the ability to provide strategic recommendations, implement best practice optimisations, provide detailed analytic reports and set up and manage tracking across multiple platforms.
You will be an PPC Executive or Junior PPC Account Manager with agency OR in-house PPC experience ready to step up into an Account Management role in a fast growing award winning digital marketing agency.
Summary of the primary duties and responsibilities:
The PPC Account Executive will perform the following day-to-day duties reporting to the PPC Manager and Senior PPC Manager.
* AdWords / Bing Ads account set up including campaign structure, keyword research, ad copy/extension creation and tracking set up.
* Analysing performance across paid search accounts (campaigns) and providing recommendations directly to clients.
* Daily / weekly account optimisation, keeping clients updated with changes.
* Manage large scale PPC budgets for a range of clients
* Creation of media plans / forecasts
* Set up and implementation of A/B testing to improve performance and ROI
* RLSA implementation and optimisation
* Display campaign implementation and optimisation
* Adhering to compliance and process across multiple accounts
* Paid social media campaign creation and optimisation
* Implementing AdWords, Bing, Analytics
Desired skills and experience:
* Relevant paid search experience, circa 12-18 months as a min
* Paid social media optimisation
* Experience at agency level or from a dedicated in-house PPC role
* Advanced technical capabilities within excel
* Experience using tracking platforms
* Strong analytical skills with meticulous attention to detail
* Excellent time-management and organisational skills
* Excellent written and oral communication skills
* Comfortable as a self-starter or working to a brief
* An implementer and delivery focused