Campaigns Manager

13 Feb 2019
14 Feb 2019
Contract Type
Full Time
About us

The Pensions Regulator is responsible for protecting workplace pensions in the UK, working with employers and those running pensions to help people save safely for their retirement. We have an excellent office location in the heart of Brighton and have a diverse, lively and professional growing workforce.

We are committed to making TPR a great place to work and doing all we can to support our people to reach their full potential. Join our expanding team for the chance to be a part of the biggest change to pensions in a generation.


We're looking for a Campaigns Manager to lead the planning, development, delivery and evaluation of effective, segmented and targeted multi-channel communications campaigns to influence opinion and change behaviour amongst TPR's regulated community and pension scheme members.


You will:

* Develop campaign plans and manage the implementation of a wide portfolio of products and communications activities to meet TPR's strategic goals and corporate priorities as per the operational plan and communications strategy

* Manage all activities in the campaign life-cycle; insight, develop, deliver, monitor and evaluate

* Manage the Campaign Advisers responsible for delivering communications campaigns and ensure performance management processes are followed and that PDP's are in place

* Deliver activities within agreed budgets and follow formal procurement and finance processes

* Depending on your portfolio you may also be responsible for one or more of the following:

* Work with Capita Communications to deliver multiple, integrated multi-channel campaigns against the agreed communications plan

* Manage the development and delivery of a GBPmulti-million integrated advertising campaign on automatic enrolment for employers and intermediaries in partnership with DWP

* Manage the development and delivery of a GBPmulti-million integrated advertising campaign on pension scams for trustees, employers, intermediaries in partnership with FCA

* Manage third party partners and suppliers to ensure effective delivery of integrated multi-channel communications and campaign activities

Essential and Desirable criteria


* 5 years experience in a multi channel marketing role

* Experience of campaign planning and management

* Experience of print, production and design

* Strong digital marketing skills including display, email and social media

* Strong stakeholder and project management skills.

* Strong agency and internal/external supplier management skills

* Experience of management of contact data, use of CRM solutions

* Understanding of customer segmentation

* Experience of planning/utilising marketing research for campaigns and marketing purposes

* Proven experience of measuring, targeting and evaluating campaigns


* Experience in B2B financial sector

* Experience of web analytics

* Experience of OASIS campaign & GCS evaluation frameworks

* Line management experience

Person Specification

* Proactive and flexible

* Problem solving and analytical skills

* Communication skills at all levels

* Personable and a team player

* Leadership skills

Salary and benefits

As well as a salary of GBP55,512

we offer:

Civil Service Pension arrangements, which are recognised as some of the best in the pensions world

discretionary bonus arrangements

25 days annual leave provision

flexible working arrangements

development opportunities

enhanced parental leave arrangements

a free employee assistance programme

an excellent office location.

How to apply

We provide an exciting, supportive and flexible working environment, and are committed to helping our people meet their full potential.

The Pensions Regulator in an inclusive employer and offers equal opportunities to all regardless of an individual's ethnicity, gender identity, age, disability, sexual orientation, religious belief and commitment.

Applications will be considered on a part time and job share basis.

Please send your CV and a covering letter, with details of how your experience and skills meet our essential criteria to the recruitment team.

If you have any enquiries with regards to this role, please email the recruitment team.

The closing date for this role is 25 January 2019. Applications received after this date will not be considered.

Previous applicants need not apply

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