Product Marketing Manager

The Role:

• Support relevant business Heads with annual planning and strategy review processes
• Deliver a strategy of customer requirements through market research.
• Develop strong understanding of the businesses SME portfolio's performance and key drivers.
• Work closely with Underwriting, Sales and Operations teams to manage product delivery.
• Work closely with the rest of the UK product and European marketing team to provide support as needed for additional initiatives.
• Drive market strategy for the SME channel, including marketing planning and execution
• Build strong relationships with Internal PR & communications, in order to deliver engaging thought leadership content and collateral across traditional and digital marketing channels.

Skills and Experience

• Marketing or related business degree plus 4 years work experience, or 7 years work experience in a B2B environment.
• Experience of the employee health benefits market is desirable.
• Ability to translate value proposition and technical product features into benefits that resonate with prospects, brokers and customers.
• Strong experience developing content and collateral, product launch material, sales aids and tools.
• Experience planning and executing campaigns across all channels.
• Agile approach to working in a rapidly changing environment.
• Proactive in identifying opportunities, handling issues, and driving projects through to closure.
• Proven ability to build strong working relationships and influence people at all levels.
• Self-starter who can manage own workload and prioritise effectively.

Please note you will receive an automated response advising you that we have received your CV.

Hudson is part of Morgan Philips Group and is a leading provider of permanent recruitment, contract professionals and talent management solutions worldwide.

We are committed to ensuring that all job applicants are treated equally, without discrimination because of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age.