Marketing Content Specialist

Marketing Content Specialist

My client who are based in Farnham are looking for a Marketing Content Specialist to join their team.The candidate will be responsible for developing, owning and delivering my client's content strategy to improve online presence. The role requires a creative and enthusiastic individual who has excellent storytelling and copywriting skills.

Location: Farnham

Salary GBP25,000

Skills, Knowledge & Experience

Essential

Create regular, original, innovative and engaging content that appeals directly to the core demographic of each audience channel and is across all key content types including copywriting, video production and the creation of design assets such as info graphics

Work with the Ecommerce Director to create and develop an overarching content strategy with commercial objectives to reach lead generation targets

Develop content channels with techniques to engage our audiences, increase brand awareness and build an engaged community of followers

Ensure all content created follows the overall brand strategy through consistent messaging and design

Drive the content calendar and ensure this ties in with brand-wide activity and strategy

Facilitate data collection and content generation by liaising with internal teams and business stakeholders in order to maximise reach and influence

Develop content metrics and regularly report insights

Desirable

Public speaking experience

Comfortable on camera

B2B experience

IDM/CIM qualification preferred

Hours of Work

Hours: 9.00am - 6.00pm with 1 hour for lunch and 9.00am - 5.00pm on Fridays with 30 minutes for lunch. One day each week to be worked from 8.30am - 5.30pm with 1 hour for lunch