PPC Lead
- Recruiter
- Anonymous
- Location
- Leeds
- Salary
- 20000.00 - 30000.00 GBP Annual + attractive benefits package
- Posted
- 31 Jul 2018
- Closes
- 28 Aug 2018
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Our client is looking for an experienced and passionate PPC Lead to join their growing and evolving digital marketing agency based in Leeds. This is a great opportunity for an enthusiastic and ambitious PPC specialist to join a well-established, highly respected and fast-growing digital marketing agency. As PPC Lead you will be an integral part of the company and will be accountable for the company's portfolio of PPC services. This is an exciting opportunity for a marketing candidate looking for their next move to join a forward thinking and evolving organisation whereby they can have a real impact on the future growth of the business.
**You will be working in beautiful offices surrounded by great team members and will be rewarded with an exceptional benefits package to include flexible working hours, individual training budget, BUPA healthcare, pension, childcare vouchers, monthly cocktail club, free massages, team events and lots more. A great company, out of this world benefits and an exceptional working environment!**
Role:
Setting up accounts, bid management, optimisation, reporting and strategy will all fall within your remit, as will research, testing and being a key point of contact for the client. You will also be responsible for helping to train and mentor new members of staff and ensuring that the team stays ahead of the curve in an ever-changing industry.
Key Responsibilities:
* Strategy
Management and operational ownership of a roster of PPC accounts
Making strategic recommendations on improving client performance
Creation of testing strategies and plans
Presenting strategic approaches to campaigns
Account reviews identifying opportunities
Planning & Forecasting (modelling)
* Operational
Key client contact via phone calls and meetings
Creation of client-facing and internal reports and adding commentary and insights
Day-to-day bid management and optimisation of campaigns
Ad copy and landing page testing
Campaign and account builds and restructures
Keyword research
Ad copy creation
Ongoing testing and reporting
May also be required to manage other biddable media channels such as display (programmatic and GDN), social media, VOD
* Internal
Some involvement with sales/new business when required
Regular R&D
Liaising with internal teams
Assisting with training & mentoring of junior staff
Other ad hoc campaign tasks as and when required
Essential Skills:
2 + years' experience working in a biddable media environment, managing large-scale, complex, results-driven projects with significant budgets, preferably within an agency environment
The ability to effectively communicate and influence at all levels, both internally and externally
Working knowledge of Marin, Kenshoo and Doubleclick would be advantageous
Working knowledge across multiple biddable media platforms, including YouTube, Facebook, Twitter, LinkedIn and Retargeting, would be advantageous
Robust numerical and data analysis skills, with the ability to provide actionable recommendations
Demonstrable passion for all things digital - keeping abreast of key industry trends and a hunger for innovation
Meticulous attention to detail, with strong project management skills
Highly proficient user of MS Office, with advanced knowledge of Excel
Flexibility to support the demands of the agency and our clients
Company Benefits:
Annual training budget dedicated to you
Flexible working hours (around core hours)
Free BUPA healthcare coverage
Personal development plans and quarterly reviews
Stay with us for a while and earn extra holidays
Buy, sell or carry over your annual leave
Company pension scheme
Childcare vouchers and baby bonus
Cycle2Work scheme
Staff referral scheme (earn up to GBP1,500)
Friendly rivalry on the office table tennis table, pool table, dart board & basketball hoop
Monthly cocktail club (free drinks!)
In-office massages
Quarterly team building events
Summer & winter company events
Employee discounts (gym, restaurants, bars, etc)
**You will be working in beautiful offices surrounded by great team members and will be rewarded with an exceptional benefits package to include flexible working hours, individual training budget, BUPA healthcare, pension, childcare vouchers, monthly cocktail club, free massages, team events and lots more. A great company, out of this world benefits and an exceptional working environment!**
Role:
Setting up accounts, bid management, optimisation, reporting and strategy will all fall within your remit, as will research, testing and being a key point of contact for the client. You will also be responsible for helping to train and mentor new members of staff and ensuring that the team stays ahead of the curve in an ever-changing industry.
Key Responsibilities:
* Strategy
Management and operational ownership of a roster of PPC accounts
Making strategic recommendations on improving client performance
Creation of testing strategies and plans
Presenting strategic approaches to campaigns
Account reviews identifying opportunities
Planning & Forecasting (modelling)
* Operational
Key client contact via phone calls and meetings
Creation of client-facing and internal reports and adding commentary and insights
Day-to-day bid management and optimisation of campaigns
Ad copy and landing page testing
Campaign and account builds and restructures
Keyword research
Ad copy creation
Ongoing testing and reporting
May also be required to manage other biddable media channels such as display (programmatic and GDN), social media, VOD
* Internal
Some involvement with sales/new business when required
Regular R&D
Liaising with internal teams
Assisting with training & mentoring of junior staff
Other ad hoc campaign tasks as and when required
Essential Skills:
2 + years' experience working in a biddable media environment, managing large-scale, complex, results-driven projects with significant budgets, preferably within an agency environment
The ability to effectively communicate and influence at all levels, both internally and externally
Working knowledge of Marin, Kenshoo and Doubleclick would be advantageous
Working knowledge across multiple biddable media platforms, including YouTube, Facebook, Twitter, LinkedIn and Retargeting, would be advantageous
Robust numerical and data analysis skills, with the ability to provide actionable recommendations
Demonstrable passion for all things digital - keeping abreast of key industry trends and a hunger for innovation
Meticulous attention to detail, with strong project management skills
Highly proficient user of MS Office, with advanced knowledge of Excel
Flexibility to support the demands of the agency and our clients
Company Benefits:
Annual training budget dedicated to you
Flexible working hours (around core hours)
Free BUPA healthcare coverage
Personal development plans and quarterly reviews
Stay with us for a while and earn extra holidays
Buy, sell or carry over your annual leave
Company pension scheme
Childcare vouchers and baby bonus
Cycle2Work scheme
Staff referral scheme (earn up to GBP1,500)
Friendly rivalry on the office table tennis table, pool table, dart board & basketball hoop
Monthly cocktail club (free drinks!)
In-office massages
Quarterly team building events
Summer & winter company events
Employee discounts (gym, restaurants, bars, etc)