SEO & PPC Executive - Dartford

SEO & PPC Executive - Dartford

This is an exciting opportunity for a passionate and dynamic SEO & PPC Executive to join a growing team and help drive high-quality traffic and conversions to my client's website. You will report directly to the Marketing Manager, and be responsible for creating and implementing SEO & PPC strategies in line with overall business objectives, the candidate will also manage all PPC platforms on a day-to-day basis to ensure the delivery of channel KPI's.

Duties & responsibilities
*Support & manage the company's SEO strategy following Googles best practise guidelines;
*Conduct Keyword research using a variety of SEO & PPC tools;
*Monitor & review competitor SEO & PPC campaigns and feedback results to ensure our campaigns remain best in-class;
*Propose content & metadata recommendations based on research & analysis;
*Build and develop relationships with key influencers and bloggers, implementing influencer and customer advocate programs;
*Act as the point of contact to respond to online comments/enquiries;
*Responsible for analysis and reporting on KPI's, such as bounce rate, visitor numbers, cost per acquisition across organic and paid channels.

Personal Profile/Experience
*At least 1 to 3 years in SEO & PPC
*Strong knowledge in SEO, PPC, YouTube Ads, Social Marketing & general online marketing;
*Proven methods of improving inbound traffic and leads/revenue;
*Demonstrated experience with Google Adwords, Google Analytics, Search Console, SEO tools & review platforms;
*Experience using an automated marketing tool, desirable (Hubspot, Eloqua, Marketo or Pardot);
*Experience publishing content in a website CMS (WordPress);
*Demonstrated experience with Adwords, Google Analytics, Search Console, SEO tools & review platforms;
*Experience in email marketing and creating work flows;
*Experience with A/B testing.

You will be rewarded with a competitive salary and great benefits.

Apply within to find out more.

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