Manheim is the world’s largest automotive services company and, through its unparalleled range of products and services, drives every stage of the used vehicle lifecycle. A subsidiary of Atlanta based Cox Enterprises, one of the world’s leading media companies and providers of automotive services, Manheim handles nearly 10 million used vehicles worldwide, facilitating transactions representing more than $50 billion in value. In the UK, we provide a national physical and on-line auction network, comprising 16 centres.
We also provide vehicle inspection, repair, reconditioning and pre-sale preparation; transport; logistics; full defleet management and outsourced end-of-contract administration. In addition, Manheim is the UK’s leading automotive digital marketing specialist providing retail marketing and specialist web marketing support to more than 85% of the Top 200 UK dealer groups.
About the Role
Here at Manheim, we’re looking for a highly strategic, hands-on Marketing Manager to take responsibility for driving and managing the company’s B2B multi-channel marketing plan, enabling the shaping of marketing, product and digital communications activities which will underpin and enhance the corporate image.
This role will manage the full digital marketing mix and have responsibility for the budget and reporting on campaign success. Creating and ensuring trade marketing campaigns are organised, planned and completed to the highest possible standard, you will work with the CRM system to ensure email marketing activity is relevant and segmented for customers, and track and evaluate ROI for all B2B marketing activity to include the management of B2B budgets and forecasting.
The Marketing Manager will also support the Business Development, Account Management and CRM needs of the business and work with key stakeholders to support with creating effective and relevant supporting materials, including RFP’s documents and Account Management Toolkits.
Are you educated to Degree level in Marketing or Business? Do you have significant Marketing experience to include B2B product marketing and multi-channel marketing? If so, we want to hear from you!
We’re looking for a highly driven and ambitious individual who can build strong relationships and work collaboratively internally and externally. With excellent communication skills and confident presentation skills, you will have the ability to influence business decisions using actionable insight and be fluent in digital marketing to include developing Omni-channel campaigns.
This is a Blue Octopus Recruitment Ltd vacancy who are operating as an employment agency. Once you have clicked to apply for this vacancy, we will then send you more information on the role including a copy of the application form via email