Digital Marketing Co-ordinator

5 days left

Location
Cardiff, Cardiff (Caerdydd)
Salary
Competitive
Posted
25 Jun 2018
Closes
23 Jul 2018
Contract Type
Permanent
Hours
Full Time

Job title:  Digital Marketing Co-ordinator

Department:  Marketing

Reporting to:  Group Marketing Manager

Location:  Cardiff

Job Purpose

You will join a busy marketing team with opportunities to grow and develop in the role. You will work directly under the Group Marketing Manager and be part of a digital team responsible for managing website content, email marketing and the company intranet as well as supporting the department’s operational needs as and when required.

Ideally, having worked in a digital position before you are looking for your next role to broaden your marketing experience and further develop your digital skills.

Main Duties and Responsibilities:

Support website content management

  • Create and upload content in Welsh and English to the company websites in line with the content management plan.
  • Provide support for future web development projects as and when required
  • Use Google Analytics to collect, analyse and report on website analytics

Support company Intranet 

  • Create and upload content in to the company intranet working with HR, IT and other departments.
  • Provide support for future intranet development projects as and when required.

Support email marketing

  • Build regular ecampaigns using the third party email marketing tools (training to be provided).
  • Create and run data cleanse campaigns to the CRM database
  • Support the email sign up process including updating the company CRM

Marketing ad hoc

  • Raise any purchase orders for digital activity – advertising, web development and hosting.
  • Undertake any other task defined by the Group Marketing Manager to meet the department’s operational needs

Knowledge, Skills, Abilities and Experience

Essential 

  • Passion for all things digital with a good awareness of the current digital landscape.
  • Knowledge and experience of digital marketing.
  • Knowledge and experience of the basics of web analytics.
  • Knowledge and experience of using different IT applications/packages, including CRM, content management systems (ideally Drupal) and MS Office
  • Good team player who can undertake different roles when appropriate and has experience of building relationships with other teams
  • Strong organisational skills and attention to detail.
  • Strong problem-solving, influencing and negotiation skills.
  • Excellent listening, written and verbal communication skills
  • Tenacity and personal drive to achieve objectives with high-quality outcomes.

Desirable

  • Online content writing experience (website pages, blogs)
  • Intermediate knowledge of web analytics and web analytics tools (tracking, cookies, etc)
  • Financial sector experience
  • A good understanding of the Development Bank of Wales role in the Welsh economy, the Welsh economy, industry and commerce as well as SMEs’ investment needs
  • Welsh language
  • Recognised marketing qualification (preferably a degree or CIM/IDM diplomas)
  • Full driving licence

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