Marketing Executive - (Halifax)

Marketing Executive

Salary / benefits: GBP20,000 - GBP25,000 dependent upon experience. Plus annual profit and performance related bonus

Working hours: Full time - 37.5 hours per week Monday - Friday

Contract term: Permanent (subject to successful completion of a 6 month evaluation period)
Caravan Guard, incorporating Leisuredays, is one of the UK's leading leisure insurance specialists, with around 90,000 customers. Working from our impressive offices in Halifax town centre, we are looking for a positive person to join our team of over 110 staff. The successful applicant will report to the Direct & Digital Marketing Manager and will co-ordinate a number of activities within the marketing team and other internal departments.
Responsibilities will include:

• Coordinating and prioritising creative requests, managing deadlines and interpreting creative briefs where needed.
• New and existing affiliate partner research to support new business generation, identifying new opportunities or threats, and monitoring brand presence.
• Delivering regular reports for internal marketing activity and for business partners/affiliates.
• Uploading web articles to our blogs, sourcing and re-sizing associated pictures.
• Basic design tasks, including amending existing artwork and preparing files for print.
• Competitor research to identify new opportunities and threats.
• Implementing a social media schedule, publishing regular links to our blogs and videos.
• Supporting lead generation via various distribution channels.
• Providing marketing support for industry shows, including co-ordination of internal and external resource. Overnight attendance at shows will not be compulsory.
• Ad-hoc support for marketing activities.

Successful candidates will need to demonstrate experience or skills in the following areas:

• Ability to demonstrate strong organisational and time management skills in a professional capacity.
• Digitally 'savvy' (for example using websites on a regular basis, including search engines and having some understanding of various techniques websites use to promote and generate business)
• Ability to interpret creative requests and prioritise tasks
• Excellent knowledge of Microsoft Excel, Word and PowerPoint and a willingness to develop new skills using our design software, content management system, social media platforms and other internal systems
• Strong attention to detail and good use of grammar
• Good communication and negotiation skills to maintain professional working relationships with colleagues and suppliers
• Strong grades for maths and English at GCSE level or equivalent

Please note: job specific training can be provided, for example an introduction to design software, social media tools and blog management system.

It would also be favourable to have experience or skills in the following areas:

• One to two years' experience within a similar role.
• Qualification within marketing or business related field
• Some experience of Adobe Photoshop, Illustrator and InDesign
• Some experience with Microsoft Access
• Exposure to industry shows or other exhibitions

What can we offer you?

• GBP20,000 - GBP25,000 salary (dependent on experience)
• Annual performance related bonus
• Annual profit related bonus
• Up to 25 days annual leave (plus bank holidays)
• Additional employee benefits, including private medical insurance (optional), death in service benefit and critical illness cover
• Pension scheme with employer contributions (optional)
• Financial support for continuing professional development
• Attendance and service award
• The chance to be part of a growing dynamic team

To apply click on the button below to send across a covering letter and CV

The closing date for applications is 4.30pm on Friday 6 th July 2018

First interviews likely to take place w/c 16th July 2018.