Content Writer

Recruiter
Anonymous
Location
Bath
Salary
Competitive
Posted
11 Jun 2018
Closes
09 Jul 2018
Contract Type
Permanent
Hours
Full Time
Content Writer

I have a fantastic opportunity for an Administrator in Bath. This role is a temporary assignment for initially 2 weeks, but could be 12 weeks, Monday to Friday and full time 36.5 hours.

Content Writer - Job Purpose

Your role will be to create compelling written content for the University of Bath's digital

channels to inform and influence different audiences in support of the corporate marketing

and communications strategy.

As a Content Writer you'll follow brand guidelines and editorial standards to create a

consistent look and feel across digital channels that is recognisably Bath. You should also be

able to use professional photo editing software.

As part of a multidisciplinary team, you'll work with experienced analysts, content strategists,

designers, marketers, media managers and video producers, using an open and collaborative

approach to delivery.

You should have an understanding of structured content and reuse and how this technology

can be used to create an omnichannel experience.

You should also have a good working knowledge of technical, regulatory and legal.

1. Create engaging written content for visitors to our digital channels, following best practice in line with user needs and business requirements

2. Create and iterate on written content using the University's Content Management System (CMS) to create marketing campaigns, case studies, corporate information course pages, event pages, forms, guides, locations pages, person profiles and tools.

3. Follow brand guidelines, editorial standards and house style to maintain a consistent tone, voice and style across the University of Bath's digital channels.

4. Write using Markdown and HTML.

5. Maintain landing pages daily, including the University's homepage.

6. Carry out content maintenance.

7. Create content that complies with technical, regulatory and legal requirements.

8. Edit images using professional-level photo editing software.

9. Assist in user research, including observation, interviews, surveys, card sorts and

usability tests to understand user intent.

10. Use the findings and recommendations from the analysis of quantitative and

qualitative data to make sure that content meets user needs.

11. Collaborate with others to decide the best approach to deliver an outcome, including

prioritising tasks and delivering to scope.

12. Work on content projects within a multidisciplinary team.

13. Participate in personal development opportunities.

Content Writer - Key skills:

You will need to have a background as a content writer. You must be available to start and register immediately. Does this sound like an ideal job for you?

If the answer is YES please contact Sabrina Hayes on (Apply online only)

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