Senior Marketing Commercial Manager

08 Jun 2018
06 Jul 2018
Contract Type
Full Time
Senior Commercial Marketing Manager -Leicestershire - excellent salary + OTE

The Company

As a highly successful SME business and HR Services Company on a huge growth trajectory we are recruiting for a new and exciting role of Senior Commercial Marketing Manager, based in our Leicestershire office. You will be working from fantastic offices with excellent facilities and a vibrant working culture

The Role

Reporting to the CEO the Senior Commercial Marketing Manager will be a key player in the Senior Management team tasked with growing the business significantly over the next five years.

This is a newly created key management position with full responsibility for raising company profile, PR and communications. Central to your success will be leading and developing first-class marketing & PR services that will add commercial value and positive impact across all business activities. You will be responsible for developing and maintaining marketing strategies to meet agreed company objectives. To conceive and develop innovative marketing programmes that drive demand and differentiate our service offering in the market place.

Key Responsibilities will include the following:

* Formulating and driving a strategic marketing plan to improve success across the business
* Developing and implementing an online marketing strategy with particular focus on social media
* Website optimisation, blog writing and digital media campaigns and reporting on their effectiveness against pre-determined KPIs adding value to the strategy of the business
* Internal and external brand development and communications
* Development of new Marketing collateral and event management
* Create and manage a calendar of events such as webinars, conferences and thought leadership contributions
* Proactive marketing support for the development of existing and new business streams
* Exploring innovative technology and alternative routes to market
* PR and building 3rd party relationships with media
* Full P&L responsibility for the marketing budget
* Development of analytical reporting and business intelligence systems

The Candidate

We are looking for a highly motivated and experienced Senior Commercial Marketing Manager with the following attributes:

* A professionally qualified Marketing or Business Studies degree would be desirable
* Hands on individual with a positive can-do attitude
* A proven track record of developing online and offline marketing strategies with the ability to realise market opportunity
* Ability to see "ideas" and their application in graphics, verbal and visual form
* Be a capable handler of PR and digital communications and experienced in creating newsletters
* An innovative and strategic thinker with strong business awareness and the ability to convert ideas to positive solutions
* Ability to manage multiple projects and cope well under pressure
* Possess highly developed written and verbal communications skills
* Have an acute capability of managing creative ideas with cost management and revenue generation
* Attention to detail and an eye for quality, along with the ability to grasp and translate information and capabilities into benefits
* Ability to analyse, report, interpret and advise on current and future offline and online marketing strategies improving campaign success across the business and brands
* Strong leadership and influencing skills
* Results focused and driven
* Creative but commercial
* Have a good understanding of and interest in market research techniques and their use
* Flexibility and ability to adapt to a changing environment

If you have the above attributes and want to be part of a successful and thriving business with exciting growth plans and believe you have the ability to make a difference in a highly competitive market then please get in touch