Marketing Executive - Cotswolds Luxury Food Brand

Marketing Executive - Cotswolds Luxury Food Brand
Cirencester GL7
£30,000 plus performance bonus c£3,000 + Pension, Holidays, Staff Discount

Are you a creative marketing professional with experience in the luxury food sector who is now ready for a role where you create your own strategy and marketing campaigns to build our international brand in all core sales channels? We are a rapidly expanding fine food company, based in the Cotswolds, selling gourmet products who can offer great career opportunities to an innovative, organised marketeer.

Who we are:

We are a small but rapidly expanding fine food company, based in the Cotswolds, selling gourmet products through food retail and food wholesale to prestigious companies and Michelin starred restaurants. We have more than 7 years of strong and consistent year on year growth in both retail and food sector markets selling both to the UK and internationally. 

The Marketing Executive Opportunity:

Fuelled by year on year, double digital growth, a role has been created to join a fast growing, dynamic food business. The successful applicant will be responsible for the marketing of our products, brands and services into all core sales channels and markets.

As a creative marketeer, the successful applicant will contribute to the development of and implement the marketing plans in all core markets. Whilst maintaining a strong focus on content creation, the role holder will ensure a consistency across all marketing activity, develop the on-line representation of the brand and manage the offline, wholesale marketing activity.

The role holder will be as comfortable writing informative and interesting copy as they are well versed in Illustrator and Photoshop. An ability to manage projects, meet deadlines and work well as part of a team is essential.

Reporting to the Head of Sales and Marketing the Marketing Executive will be responsible for successfully marketing all products, brands and services into all core sales channels and markets, both B2B and B2C.

Marketing Executive Key Accountabilities:

+ Create an annual marketing plan for all on-line and off-line marketing activity.
+ Closely manage the annual marketing budget.
+ Create and roll out various marketing campaigns to drive product, brand and services awareness both for the UK and USA markets.
+ Manage all social media channels: distribute content, drive e-commerce traffic and generate wholesale sales leads.
+ Manage all Mailchimp activity across e-commerce and wholesale sales channels.
+ Copywrite all blog posts, mailshots, product descriptions and advertising copy, whilst maintaining a consistent brand tone.
+ Work with third parties to produce product & lifestyle images, business videos & recipes.
+ Design all online and offline adverts, POS, catalogues.
+ Working closely with logistics, dispatch and ecommerce & sales support to plan and execute the roll out of all display, POS and marketing materials.
+ Design, procure furnishing and build trade show & retail stands.
+ Manage the design process of our labels, gift boxes & general packaging.

Skills & Experience:

+ Three years’ experience in a marketing or design role within a gourmet food or luxury lifestyle brand.
+ Demonstrable experience of managing multiple social media accounts.
+ Ability to write interesting and informative copy.
+ Proficient in using Illustrator and Photoshop.
+ Creative and able to produce innovative ideas.
+ Ability to use initiative whilst working as part of a team.
+ Commercially aware.
+ The ability to prioritise workload and work to deadlines.

Remuneration Package:

+ Salary: £30,000 
+ Bonus: Up to £3,000 depending upon individual and company performance
+ Holidays - 28 days inclusive of bank holidays
+ Pension
+ Staff discount

You may have worked in the following capacities:
Food Marketing, Channel Marketing, Luxury Product Marketing, Luxury Lifestyle Marketing, B2C Marketing, Consumer Marketing, Wholesale Marketing.

Interested? Just Apply Below...

...But first, by applying you consent to your application being processed and passed to the recruiting client for review for this vacancy only in accordance with our Data Privacy Notice which can be found on our company profile and/or website. If you have any pre-application questions please contact us first quoting the job title & reference number. Good Luck. Team RR.