Strategic Campaign Manager

Recruiter
Group SJR
Location
London
Salary
Competitive
Posted
02 Apr 2018
Closes
30 Apr 2018
Sectors
Sales
Contract Type
Permanent
Hours
Full Time
Job Description

We are seeking someone to join our team as the Strategic Campaign Manager to lead the work on one of our clients broad reputation campaign. Our goal is to lift the reputation of our client and position them as a catalyst for positive change, ultimately leading to a greater demand among cities to host.

The person needs to be senior in client counselling ability, and have experience of designing a political/computational campaign approach from the ground up. They should then be comfortable in driving the execution of the campaign, both in terms of joining the dots and adjusting strategy as things progress, but also pulling the various campaign levers as needed (e.g., media relations, public affairs, digital content, internal leaders, etc.).

The individual will be supported by a WPP team active across communications strategy, issues management, public affairs, content creation, and branding, and a broad internal team.

Specific tasks:

  • Analyse status quo in terms of the clients reputation, including key stakeholder segmentation, existing strengths, and priority problem areas
  • Design a campaign with all key stakeholders in mind, and a practical execution plan
  • Formulate budget for campaign and monitor compliance with it
  • Determine how to allocate campaign resources, such as in media advertisements
  • Monitor progress and report back to client on optimisation opportunities
  • Generate and run an integrated approach that goes across all key campaign elements (including but not limited to social media, media relations, public affairs, employee engagement)
  • Build the appropriate team members (both internal at the client side and on the agency side) to deliver
  • Proactively manage senior clients to ensure engagement and alignment

Benefits:

As part of WPP, Group SJR is offering a wide range of employee benefits including:

25 days' holiday + WFH between Christmas and New Year

Corporate Gym rates

WPP discounts

Cycle of Work scheme

Season Ticket Loan

Private Healthcare

Westfield Healthcare Cash Plan

ABOUT SJR

"The Biggest Publishing Company You've Never Heard Of!"

Don't take our word for it. It's how Fast Company described SJR's pioneering role in content marketing. Today with unmatched depth of talent, from strategists to journalists to multimedia creatives, and top clients across consumer, finance, energy, pharma, tech and more, we are the industry leader.

Group SJR was founded in 2004 and acquired by WPP in 2013 since which it has grown rapidly, expanding from New York and Los Angeles to San Francisco, London, Toronto, Mexico City, Paris and Sydney, now counting a staff of around 200 global strategists, writers, designers, multimedia producers, and developers.

Group SJR and JWT partnered to launch Colloquial in 2015 which has grown phenomenally by leveraging SJR's business model and JWT's brand expertise and client base.

Colloquial lives at the intersection of advertising, publishing and public relations, with storytelling and creativity at its core. We turn brands into publishers as part of their marketing and communications mix. It is a joint venture of J. Walter Thompson, the world's best-known communications brand, and Group SJR, "the biggest publishing company you've never heard of", and within the WPP family.

In London, the combined SJR and Colloquial business has boomed from a staff of one to 30 with several million in revenues and healthy margins in less than 3 years, and is the hub from which expansion into EMEA is managed while also continuing to develop significant UK growth.

Our employees have the ability to get stuff done with a can-do attitude and thrive in a fast-paced environment, delivering exceptional results to our clients, the world's most innovative and competitive organisations within both B2B and B2C industries.

Company Description About SJR

SJR was founded to address the greatest challenge and opportunity marketers and communicators face today--audience. How to get it, keep it and build it in a world in which knowledge is the true social currency.

As an innovation consultancy specializing in insights, content creation, curation and audience development, SJR works with the world's leading corporations, organizations and institutions to tap, shape and share their unique and invaluable knowledge.

Our custom content creation is original, daily and owned--has the power to authentically build brands, explain complex issues and, most important, connect in real-time with the influencers, media and consumers who matter most.

SJR is a subsidiary of WPP.

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