Business Development Executive - Corporate (12 Month FTC)

Baker McKenzie
South East England
01 Mar 2018
23 Mar 2018
Contract Type
Full Time
The Role The London Corporate department is the largest within the office, and at the heart of the firm's business. The team is seeking an experienced executive to support the delivery of a number of marketing and communications projects over the course of 12 months. The individual will be required to combine their expertise with a quickly developed understanding of the business to review, manage, and shape the promotion of the department's activity, both internally and externally. Innovative thinking will be encouraged to deliver leading content that helps the firm positively differentiate itself from its competitors, identifying best channels of content delivery, and developing processes for its on-going management. The role holder will work closely with Partners and Associates, both in the UK and internationally, across the Corporate groups, as well as the wider BD and Marketing team, particularly, central office support for marketing, communications, branding, and document production. The BD executive reports to the Senior BD Manager and sits within a team of 4 BD professionals. Responsibilities Marketing / Promotion Quickly develop understanding of the business, including; products, services, clients, industries and geographies. Build awareness of the strategy and existing sales differentiators to; Review & develop sales collateral including brochures, global handbooks and flyers. This includes both hard and soft copy. Ensuring visibility of relevant, up-to -date materials both internally and externally. Work with Partners, Associates and Professional Support Lawyers to leverage innovative thought leadership opportunities and content across multi-channels including social media. Measure client engagement. Audit the practice's digital presence, making recommendations for improvements and coordinating the implementation. Increase use of social media, in line with firm's digital strategy, and communicate guidelines for best practice going forward. Support the design & implementation of sales campaigns, including post campaign analysis. Provide the BD perspective on event management. This includes developing focused mailing lists, aligned to our client base, marketing collateral for the event, spotting opportunities to cross sell and coordinating follow up with partners and associates. Review strategy regarding association memberships and embed lawyer engagement. Support the delivery of day-to-day marketing and communications activity Internal Communications Responsibility for system / data management, including deal collation and reporting, client mailing lists, and events schedule. Refresh the department's internal communications, including writing the bi-weekly practice newsletter, and recommendations and updates to the group's internet pages, to increase usage an engagement in BD. Jobholder Requirements Literacy: Excellent drafting and copywriting skills. High level of attention to detail and accuracy. Ability to brief the design team to present a succinct, compelling message. Interpersonal Skills: Ability to communicate at all levels. Positive, can do attitude - Solutions driven. Strong project management skills. IT: PowerPoint, Word, Excel, Outlook (advanced level). Familiarity with social media channels Pressure & Intensity: Ability to work under pressure in order to meet deadlines. Strong work ethic with a willingness to work outside normal office hours in order to meet project deadline. Well organised, proactive, flexible and able to prioritise work and delegate effectively. Knowledge & Maturity: Prior Marketing & BD experience in professional services / partnership or agency environment essential. Educated to degree level or equivalent. UK CIM or similar marketing/business qualification an advantage. Fluent English essential, both written and oral English fluency. Excellent organisational skills. Team spirit essential and a good sense of humour. Why Join Us? Baker McKenzie is a truly global law firm. Founded in 1949, we advise many of the world's most dynamic and successful business organisations through our 13,000 people in 77 offices across 47 countries. Yet big does not mean impersonal. We work hard to ensure that everyone knows their role and has the support they need to perform it to the highest standard. Our culture encourages this - how we work, think and behave in a collaborative and fulfilling way. In London you will be part of an 800 person office, which is also our largest office globally. Originally opened in 1961, Baker McKenzie London is well established in the UK as a leading international law firm and is regularly involved in some of the country's most high-profile legal matters. We can offer you the work, pride and experience of being part of a leading law firm but in a local office environment that is hardworking, yet friendly and supportive. The strength of the firm and our culture is evidenced by a number of recent awards, including: Acritas' Sharplegal Global Elite Brand Index, 2016 - ranked 1st/Brand Index: 100 The Sunday Times' Best Companies to Work For 2011, 12, 13, 14, 15, 17: currently ranked 66th The Times Top 100 Graduate Employers 2016: currently ranked 57th Stonewall Workplace Equality Index 2017: currently ranked 7th Euromoney Women in Business Law Awards 2016: Five awards: Most Innovative International Firm for Women, Best International Firm for pro bono work, Best in tax, Best in Employment and Overall Outstanding Female Practitioner Award To Apply Please click on the Apply icon to start the online application process for this role. We will then be in touch with you once we have reviewed your application. If you are unable to apply online, please contact the Recruitment Team on either or NO AGENCIES PLEASE Please note Baker McKenzie does not accept unsolicited CVs. Please click here for details of our Agency Policy and commitment to sourcing directly. Our Commitment to Diversity & Inclusion Baker McKenzie has a culture of diversity and inclusion in its DNA - since our beginning, the differences of our people have helped us to work fluently across borders, cultures and practices. This is intrinsic to everything we do and underpins Baker McKenzie's vision to be the global law firm of choice. We understand that organisations work best when people with different backgrounds and points of view are brought together. We also know people perform at their best when they can be themselves at work. Baker McKenzie is committed to serving our clients with innovative solutions brought about by a diverse talent pool and an inclusive community. The London office mirrors the wider firm in encouraging the best people, regardless of race, culture, religion or belief (if any), gender, gender identity and expression, disability, sexual orientation or age, to fulfil their professional aspirations with us so as to create an exciting and diverse legal environment.