Digital Content & Communications Manager

Department For Transport
07 Mar 2018
17 Mar 2018
Contract Type
Full Time

Do you have a flair for creating high quality visual and written content?

Are you looking for a chance to shine in a fast paced and innovative digital communications team? If so, keep reading to find out more about our exciting role at the Department for Transport (DfT).

We have a unique opportunity for a Digital Content and Communications Manager to join our team, who will help to drive forward innovative and creative digital content approaches. If you're interested in this exciting opportunity, we'd love to hear from you.

Watch Jacqueline talk about why she loves working in the digital team at the Department for Transport .

You will develop and create audience-centric, engaging and innovative digital content to support our communication campaigns. As well as work closely with a variety of stakeholders to ensure content is widely distributed. In this key role, you will use your strong communication skills to deliver important news stories to a wide range of audiences, in an interesting, engaging and informative way.

Within your role you will:

• Champion digital communications and provide advice/guidance to colleagues on the content development process
• Create and edit high quality content including static images, Gifs and video
• Develop and distribute high quality content that drives engagement with DfT
• Work with digital and content colleagues to evaluate digital success and inform future content development
• Create proactive content plans and co-ordinate the digital communications handling for campaign moments and announcements
• Build effective relationships with external stakeholders and wider communications/policy colleagues
• Manage our social media channels

Watch our show reel to see examples of how we engage with our audience .

If you would like to see a full list of role responsibilities please refer to the attached role profile document.

About you

You will be a digital communications specialist with a background of developing and consulting on effective digital and multi-media content, suitable for use across a range of digital channels and for a wide variety of audiences.

You will have the ability to create innovative digital communications that will stand out in a crowded market. With your excellent written and verbal communication skills you can adapt your style to suit the audience, and produce optimised content for digital channels.

About us

We can proudly announce that the Department for Transport has been recognised for its leadership on workplace gender equality by being included in The Times Top 50 Employers for Women 2017.

DfT's inclusion is recognition of our commitment to make the Department a great place to work through our culture of equality and inclusivity and the great strides we've made to raise the number of women in senior positions.


We'll assess you against these competencies during the selection process:
  • Communications - Insight: Digital
  • Communications - Ideas: Digital
  • Communications - Implementation: Digital
  • Communications - Impact: Digital


Civil Service pension schemes may be available for successful candidates.

Besides the rewarding nature of the job itself, the benefits that come with it are excellent. The package includes generous leave entitlement, attractive pension options, flexible working and other policies to enable a good work/life balance, including beneficial childcare arrangements. You'll also benefit from our commitment to nurturing and developing talent.

Things you need to know


Successful candidates must pass basic security checks .

Nationality statement
Candidates will be subject to UK immigration requirements as well as Civil Service nationality rules .

If you're applying for a role requiring security clearance please be aware that foreign or dual nationality is not an automatic bar. However certain posts may have restrictions which could affect those who do not have sole British nationality or who have personal connections with certain countries outside the UK.

Selection process details
You should use the Civil Service Competency Framework, referring to the relevant competency definitions for the grade advertised. The Indicators listed on the attached document have been identified as most appropriate; please ensure that the evidence in your application meets the requirements of the role.

If invited to interview, this may consist of a range of question types. These could include questions about your strengths or how you would respond in any particular situation as well as specific examples of things you have done.

Applicants should also use the attached additional competency framework and refer to the competency definitions within.

When considering your experience, please tailor your Personal Statement to provide evidence of when you have:

• Developed a creative approach for an announcement or campaign
• Created content to support an announcement or campaign
• Managed digital channels
• Worked with a variety of teams and disciplines
• Demonstration of project management skills and having to manage conflicting priorities

Please note that if you are invited for interview/assessment, you may be assessed against any of the criteria noted on the attached Job Description.
Feedback will only be provided if you attend an interview or assessment.

Nationality requirements
Open to UK, Commonwealth and European Economic Area (EEA) and certain non EEA nationals. Further information on whether you are able to apply is available here .


Candidates in their probationary period are eligible to apply for vacancies within this department.

Working for the Civil Service

The Civil Service Code sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles .

The Civil Service embraces diversity and promotes equality of opportunity. There is a guaranteed interview scheme (GIS) for candidates with disabilities who meet the minimum selection criteria.