PPC Manager - London
- Recruiter
- BCT Resourcing
- Location
- Manchester, London
- Salary
- £28,000 - £35,000 per annum
- Posted
- 18 Feb 2018
- Closes
- 18 Mar 2018
- Ref
- 1486425
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Position: PPC Manager
Location: London
Salary: £28000 - £35000 per annum
Job type: Permanent
Digital Agency work experiences only!
Our PPC managers are responsible for creating, developing and implementing successful paid advertising strategies, to produce results driven campaigns for a portfolio of clients that vary from Northern Rail to Insight Investment and CLIC Sargent, the children’s cancer charity.
Key responsibilities
Responsibilities include:
Define and implement the Paid Search strategy for a range of clients, including B2B, finance and charity campaigns
Manage large scale PPC and shopping campaigns across Google and Bing as well as other platforms – and manage all paid search advertising campaigns
Manage PPC and Paid Media campaigns across all social and retargeting networks
Implement A/B and multivariate testing to continuously improve ROI and performance
Use key programmes such as Google AdWords and Google Analytics to analyse and report on all PPC campaigns for all clients throughout the year
Optimise all PPC activity, including bid management, copywriting and competitor benchmarking
Landing page testing and optimisation
Keep up to date with the latest developments and trends across PPC and Paid Media
Edit and review all ad campaign copy and targeting to ensure it delivers the maximum ROI
Experience
Key requirements
Specific skills required for this role include but are not limited to:
Essential:
At least 2 years’ experience leading and developing PPC campaigns, preferably in an agency environment.
GAP qualified.
Experience managing PPC campaigns, across a variety of search engines.
Substantial experience in the use of paid search management and tracking tools.
Experience in independently managing client campaigns and relationships.
Solid understanding of paid search best practice and working knowledge and/or strong interest in other media channels especially SEO and Social Media.
Ability to work flexibly, on own initiative and as part of the team.
Strong analytical skills and ability to process and interpret large amounts of complex data.
Ability to prioritise and manage own workload.
Desirable:
Experience working for big brands across B2B – especially finance - and Charity on complicated PPC campaigns.
Experience working on synergy projects, specifically with Natural Search.
Advanced Excel knowledge.
Department background
Our search team is relatively small but very friendly and tight knit, with a Paid Search Lead, Content and Social Lead, 2 Content Managers, 1 PPC manager and an Exec. We work as an integrated search team to deliver the best results for our clients.
ADDITIONAL INFORMATION:
URGENT position.
Non-Negotiable skills:
At least 2 years’ experience leading and developing PPC campaigns, preferably in an agency environment.
GAP qualification
Experience managing PPC campaigns, across a variety of search engines.
Substantial experience in the use of paid search management and tracking tools.
KEY SKILLS:
2 years' experience leading and developing PPC campaigns - AGENCY SIDE ONLY
If you have further inquiries about this role, please don’t hesitate to contact our office at: 02033-71-7671
Location: London
Salary: £28000 - £35000 per annum
Job type: Permanent
Digital Agency work experiences only!
Our PPC managers are responsible for creating, developing and implementing successful paid advertising strategies, to produce results driven campaigns for a portfolio of clients that vary from Northern Rail to Insight Investment and CLIC Sargent, the children’s cancer charity.
Key responsibilities
Responsibilities include:
Define and implement the Paid Search strategy for a range of clients, including B2B, finance and charity campaigns
Manage large scale PPC and shopping campaigns across Google and Bing as well as other platforms – and manage all paid search advertising campaigns
Manage PPC and Paid Media campaigns across all social and retargeting networks
Implement A/B and multivariate testing to continuously improve ROI and performance
Use key programmes such as Google AdWords and Google Analytics to analyse and report on all PPC campaigns for all clients throughout the year
Optimise all PPC activity, including bid management, copywriting and competitor benchmarking
Landing page testing and optimisation
Keep up to date with the latest developments and trends across PPC and Paid Media
Edit and review all ad campaign copy and targeting to ensure it delivers the maximum ROI
Experience
Key requirements
Specific skills required for this role include but are not limited to:
Essential:
At least 2 years’ experience leading and developing PPC campaigns, preferably in an agency environment.
GAP qualified.
Experience managing PPC campaigns, across a variety of search engines.
Substantial experience in the use of paid search management and tracking tools.
Experience in independently managing client campaigns and relationships.
Solid understanding of paid search best practice and working knowledge and/or strong interest in other media channels especially SEO and Social Media.
Ability to work flexibly, on own initiative and as part of the team.
Strong analytical skills and ability to process and interpret large amounts of complex data.
Ability to prioritise and manage own workload.
Desirable:
Experience working for big brands across B2B – especially finance - and Charity on complicated PPC campaigns.
Experience working on synergy projects, specifically with Natural Search.
Advanced Excel knowledge.
Department background
Our search team is relatively small but very friendly and tight knit, with a Paid Search Lead, Content and Social Lead, 2 Content Managers, 1 PPC manager and an Exec. We work as an integrated search team to deliver the best results for our clients.
ADDITIONAL INFORMATION:
URGENT position.
Non-Negotiable skills:
At least 2 years’ experience leading and developing PPC campaigns, preferably in an agency environment.
GAP qualification
Experience managing PPC campaigns, across a variety of search engines.
Substantial experience in the use of paid search management and tracking tools.
KEY SKILLS:
2 years' experience leading and developing PPC campaigns - AGENCY SIDE ONLY
If you have further inquiries about this role, please don’t hesitate to contact our office at: 02033-71-7671