Head of Marketing - Hampshire
- Recruiter
- BCT Resourcing
- Location
- Winchester, Hampshire
- Salary
- 0
- Posted
- 12 Feb 2018
- Closes
- 12 Mar 2018
- Ref
- 1485763
- Sectors
- Banking & Financial Services
- Contract Type
- Permanent
- Hours
- Full Time
Head of Marketing
Hampshire
The Head of Marketing is accountable for all the external marketing activity, delivering high value marketing assets to drive customer acquisition. This role is responsible for the creation, management and delivery of external marketing, working with the existing team to build and deliver on a digital strategy that will drive the success of our direct to consumer proposition on the coming years.
The business is in the exciting position to be launching a new product and brand persona that will drive the growth of the direct channel, this role will be critical to helping to build the direction and produce the marketing and application tools required to deliver the business volumes in the overall business plan.
This role will include being a key part of the product design and implementation for the business, working with other functions to be able to deliver a strong market proposition for our introducers and end customers.
This person will be required to lead the digital team but also be able to get directly involved and have direct responsibility for delivery. The ability to work on multiple projects weather directly involved or leading the team and able to input and provide experience across the marketing spectrum.
The role will be responsible for the delivery of key projects to help deliver the strategic goals of the business.
Key responsibilities:
* Overall responsibility for Marketing across the business
* Lead the department and work with and develop the marketing team
* Delivering agreed application numbers through the company web-site and other marketing channels
* Own the website and associated external communication channels
* Create with the Sales & Marketing Director, strong, stretching and achievable strategies to deliver growth for the business
* Own relationships and work with external suppliers for marketing activities
* Be a key member to cross function committees, representing Marketing and the Sales & Marketing department where required
* Experienced marketer
* Knowledge across multiple marketing disciplines
* Strong knowledge of digital marketing
* Team management experience
* Previous experience of working under an FCA regulated business
* Project management skills
* Energized and driven to deliver personally and through your team and the company
* Excellent written and verbal communication skills combined with the ability to network and build effective internal and external relationships at all levels
* Proven leadership skills, with the ability to inspire and deliver results from their team
* Experience of Product/proposition design
* The ability to interpret strategic business requirements and deliver through functional, process driven initiatives
* A demonstrable ability to work well under pressure and prioritise tasks in order to meet tight deadlines within a changing environment
Hampshire
The Head of Marketing is accountable for all the external marketing activity, delivering high value marketing assets to drive customer acquisition. This role is responsible for the creation, management and delivery of external marketing, working with the existing team to build and deliver on a digital strategy that will drive the success of our direct to consumer proposition on the coming years.
The business is in the exciting position to be launching a new product and brand persona that will drive the growth of the direct channel, this role will be critical to helping to build the direction and produce the marketing and application tools required to deliver the business volumes in the overall business plan.
This role will include being a key part of the product design and implementation for the business, working with other functions to be able to deliver a strong market proposition for our introducers and end customers.
This person will be required to lead the digital team but also be able to get directly involved and have direct responsibility for delivery. The ability to work on multiple projects weather directly involved or leading the team and able to input and provide experience across the marketing spectrum.
The role will be responsible for the delivery of key projects to help deliver the strategic goals of the business.
Key responsibilities:
* Overall responsibility for Marketing across the business
* Lead the department and work with and develop the marketing team
* Delivering agreed application numbers through the company web-site and other marketing channels
* Own the website and associated external communication channels
* Create with the Sales & Marketing Director, strong, stretching and achievable strategies to deliver growth for the business
* Own relationships and work with external suppliers for marketing activities
* Be a key member to cross function committees, representing Marketing and the Sales & Marketing department where required
* Experienced marketer
* Knowledge across multiple marketing disciplines
* Strong knowledge of digital marketing
* Team management experience
* Previous experience of working under an FCA regulated business
* Project management skills
* Energized and driven to deliver personally and through your team and the company
* Excellent written and verbal communication skills combined with the ability to network and build effective internal and external relationships at all levels
* Proven leadership skills, with the ability to inspire and deliver results from their team
* Experience of Product/proposition design
* The ability to interpret strategic business requirements and deliver through functional, process driven initiatives
* A demonstrable ability to work well under pressure and prioritise tasks in order to meet tight deadlines within a changing environment