Digital Marketing Manager / Sales & Marketing Manager

Job Title: Sales & Marketing Manager

Location: Guildford

Salary: Competitive

Job Type: Full Time, Permanent

The company is an innovative, market-leading lawyers who specialise in commercial debt recovery and litigation. Based in modern offices on the outskirts of Guildford with ample parking, there is a vacancy in their focused, but friendly, Sales & Marketing department.

Purpose of Job

• To manage the Sales & Marketing team whilst executing digital, social and online marketing campaigns using Hubspot software.
• To assist in the marketing administration of the company under the direction of the Managing Director to deliver effective communications and research for the marketing activities
• To assist in the research of new business opportunities including within our existing client base
• To attract and convert new business by maximising SEO and converting inbound marketing leads.
• To assess inbound prospect registrations (via website) and either accept/reject as clients according to established criteria and register them as clients.

Key Objectives

• To increase Sales of the business by research, analysis and pro-active development of sales opportunities under the direction of the Managing Director and the conversion of inbound enquiries into registered clients
• To identify opportunities for new business within the existing client base and associated group companies and manage consequent action
• To assist the Management team and paralegals with appointments, correspondence and practical arrangements in pursuing the above objectives and to promote the market presence through a variety of media tools.

Key Responsibilities:

• To maintain, action and review all Sales and Marketing tasks, events and appointments
• To manage and resource sales opportunity research, database management and telemarketing activity to achieve departmental targets
• To control clean contact databases and accurate data
• To liaise with external suppliers for design, marketing services and PR
• Organising directors and managers for copywriting articles, website blogs, adverts and the company mailings
• Production of management reports and KPIs
• Telephone closing and administration of incoming prospect leads/registrations into clients.
• To ensure the timely delivery of sales quotations and subsequent follow-up calls

Skills & Experience:

• Experience using Hubspot or similar CRM/Marketing software
• Marketing experience in a B2B background
• Experience in Digital Marketing and SEO
• Management experience
• Ability to organise and prioritise work in situations that can include time pressure, interruptions and demands from separate managers
• Computer literacy and keyboard skills for database maintenance, and Microsoft Office products
• Strong Communication skills, both written and oral.
• Confidence and ability to develop good personal relationships
• Ability to work on own initiative with an innovative, positive and forward-thinking approach.

Please click the APPLY button to send your CV and Cover Letter for this role.

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