Marketing Executive

Location
Gloucester, Gloucestershire, England
Salary
£22000 - £25000 per annum
Posted
23 Oct 2017
Closes
20 Nov 2017
Ref
00074936
Contact
Recruitment Genius Ltd
Contract Type
Permanent
Hours
Full Time
The Company

A fantastic opportunity has arisen to join a market leading technology company based in Gloucester. With award-winning brands; this company is continually reinventing how technology is used within schools.

The ethos of challenging the status quo and constantly improving classroom technology has enabled them to create some of the most recognisable and innovative brands in the UK education technology market.

The Role
They are seeking a talented Marketing Executive to own the delivery of the marketing strategy.

You will work closely with the Marketing Director to develop, implement and deliver an integrated marketing and PR plan in line with the company's key objectives. You will be a commercially astute marketing professional that will work seamlessly with the sales teams and senior members of the organisation to drive forward all marketing related activities and deliver on the company's aggressive targets.

As the Marketing Executive you will ensure that their multiple brands are championed, clearly communicated and understood across new and existing customers, as well as with internal stakeholders. You will work to ensure the brand gains maximum exposure within the education sector and that the key features and benefits of all products and solutions are clearly communicated.

You will be joining a young, dynamic company that is passionate about innovation within the education sector.

Key areas of activity
- Delivery of a strategic marketing plan
- Lead Generation through a full communications mix with a focus on digital communication
- Drive customer acquisition and retention
- Control marketing budgets and spend
- Website & SEO management
- Marketing content creation
- Manage all UK tradeshow requirements
- Social media ownership
- Database management

Required skills and experience
- Excellent communication skills - verbal, visual, graphical and written form
- Creative with excellent attention to detail
- The ability to prioritise and manage multiple projects, implementing reporting procedures to ensure that projects are completed and delivered within budget and timescale
- Strong IT skills including Microsoft Office applications and CRM systems
- Strong understanding of B2B and working collaboratively cross function to achieve success
- Experience of working within a fast paced, high growth environment

Personal qualities
- An outgoing, confident individual with excellent interpersonal skills who is able to quickly build rapport and influence effectively at all levels of the business
- High levels of energy, passion and motivation
- Consultative, smart, articulate and hungry for success

Educational: 'A' Level and GCSE Qualifications. Business degree preferable but not essential
Experience: Minimum 2 years in a marketing environment
Office Based: Yes
Travel Required: Occasionally

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