Marketing Manager, Cambridge and Norwich

We're looking for an experienced, enthusiastic and digitally adept marketer to join our South East marketing team. In this role, you will lead all marketing and communication activities for our Cambridge and Norwich offices and be an integral part of the the wider South East marketing team. You will be responsible for creating, delivering and evaluating a commercially focused marketing and communications strategy aligned to the strategic growth priorities of the region.

As an experienced marketer, you must be creative and innovative and be able to communicate key business messages to a diverse audience. You will have excellent influencing and powerful communication skills in order to be credible and make an impact on senior stakeholders.

You will also need to demonstrate excellent project management skills, experience of managing multiple stakeholders and must have a proven track record of delivering effective marketing campaigns using multi-channel marketing techniques.
The role requires a level of pragmatism to navigate the complex internal structure and determination to deliver for the brand, the business and the clients.

Within the broader structure, this role will sit within the firm's marketing capability - a networked team of marketers from across our lines of service, industry sectors and regional offices. Our Marketing team is responsible for driving high-impact marketing campaigns that support the growth strategy of our firm and respond to market opportunities.

We are open to discussing flexible working arrangements and welcome applications from candidates seeking this.

In this role, you will:

• Develop and implement the marketing and communications strategy for the Cambridge and Norwich markets.
  
• Manage marketing activity from inception to delivery such as event management, social media marketing, SEO, PPC, media relations and brand communications
  
• Proactively seek new channels to market and propose innovative ways to engage with our audience.
  
• Provide expert advice on the most appropriate approach, content and channel mix to deliver campaigns.
  
• Measure all marketing activity - capturing, analysing and developing recommendations based upon ROI statistics.
  
• Manage the risk and quality aspects of all marketing activities.
  
• Bring curiosity and challenge so that marketing campaigns are continuously improved and ensure that business insight is shared.
  
• Work with other teams in the Sales and Marketing function to access additional expertise and knowledge.
  

Requirements you will need for the role:

• Graduate calibre or equivalent with a proven track record in the delivery of B2B multi-channel marketing campaigns and events - with strong experience of digital marketing.
  
• Experience of developing and implementing marketing strategy matched to commercial objectives.
  
• Experience of measuring the effectiveness of marketing activities.
  
• Strong influencing skills and an excellent communicator, able to provide challenge to a mix of stakeholders
  
• The ability to implement both strategic and tactical initiatives.
  
• Creative and innovative approach.
  
• Proactive with a positive 'can do' approach.
  
• Self-starter able to work effectively as part of a 'virtual team'.
  
• A sound business understanding as well as being commercially and risk aware.
  
• We are open to discussing flexible working arrangements for this role.
  

About Us
About PwC

We're one of the world's leading professional services organisations. From 158 countries, we help our clients, some of the most successful organisations on the globe, as well as its most dynamic entrepreneurs and thriving private businesses, to create the value they want. We help to measure, protect and enhance the things that matter most to them.

Internal firm services

In order to deliver a first-class service to our clients, we need first-class support internally. Internal firm services is a network of specialist support professionals and includes marketing, recruitment, human capital, finance, technology, learning and development, procurement, to name but a few. Each team plays a vital role in making sure we have all the right resources, services and technology across our business.

The skills we look for in future employees

All our people need to demonstrate the skills and behaviours that support us in delivering our business strategy. This is important to the work we do for our business, and our clients. These skills and behaviours make up our global leadership framework, 'The PwC Professional' and are made up of five core attributes; whole leadership, technical capabilities, business acumen, global acumen and relationships.

Learn more here

Diversity

We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool, as well as those who reflect the diverse nature of our society. And we aim to encourage a culture where people can be themselves and be valued for their strengths. Creating value through diversity is what makes us strong as a business and as an organisation with an increasingly agile workforce, we're open to flexible working arrangements where appropriate.

Learn more here