Graduate Market Research Executive

02 Jun 2017
30 Jun 2017
AAJ-11542 10 1
Paul Jones
Contract Type
Full Time
The Role:

We have an exciting opportunity for a graduate to join their journey as a Market Research Executive. In this role you will be responsible for championing a data-driven approach to marketing. Using both quantitative and qualitative research, you will provide information to help the company make informed decisions. In conjunction with other team members you will identify, quantify and define opportunities within existing and new markets and sectors.

The Company:

This company has been one of the UK’s leading providers of online learning for over twenty years and has delivered training to over 2.6 million learners. At the Learning Technology Awards 2016, they achieved gold for the prestigious ‘Learning Technologies Supplier of the Year'. They are proud to be accredited by the Investors in People, an internationally recognised people management standard.

Their vision is to achieve "20 million online learners by 2020" and having a workforce who embrace their values of being Passionate, Customer Focused, Collaborative, Innovative and demonstrate Integrity – all are integral to their success.

Key Duties:
  • Assisting throughout the entire lifecycle of a project, i.e. developing research proposals, analysing quantitative and qualitative data and reporting
  • Assist with research into customers preferences, motivations, and buying behaviour
  • Identify key competitors’ products and services – understanding strengths and weakness to assist the marketing team ascertain where the business could gain a competitive advantage
  • Carry out competitive analysis of industry sectors maintaining competitor files and library
  • Assist in identifying, quantifying and defining market opportunities for products within existing market sectors and in new market sectors
  • Research opportunities for product development that will fill a market need and generate commercial returns
  • Assess and communicate actionable findings with a view to supporting the marketing team to achieve its ambitious goals
Key Skills/Experience:
  • Educated to degree level (2:1 or above) in a relevant subject area: Statistics, Marketing, Mathematics, Business, etc.
  • Experience of gathering and analysing data from different sources
  • Good understanding of the basics of market research
  • A self-starter who has energy, drive and passion
Package Includes: 
  • Comprehensive induction & ongoing training, 3% matched contribution Pension Scheme, Simply Health Plan, Life Assurance and Childcare Vouchers. 
  • Hours of work are 37.5 hours (Monday to Friday)
  • Regular team building events and charity fun days, lunch time activities including darts, whole company business updates, excellent work/life balance, opportunities for development, butties on achievement of key milestones, ice creams in summer, family BBQ’s (donations to charity), sporting events and the most amazing Christmas party with competitions and prizes.
 Interested? Then please submit your CV and covering letter detailing your suitability for the role before the closing date of 28th June. We are an Equality & Diversity employer.