National Sales Manager

Supertex Furnishing Ltd
North West England
£40,000 basic - £50,000 OTE
29 Sep 2016
27 Oct 2016
Contract Type
Full Time

National Sales Manager

£40K basic OTE £50K + Company Car + Pension

Leyland, Lancashire


This is a new post reporting directly to the Managing Director.

Supertex is the North West's leading independent flooring distributor supplying the DIY merchants with artificial grass and flooring; and retail outlets and traders with carpet and vinyl. Our business to business trading model for the last 38 years continues to be successful and, as a family-led organisation, we value our supply chain, our fast-growing customer base and, most importantly, our employees.

We have an appetite for growth and are looking to invest in a talented and experienced National Sales Manager who can support in the development of our Sales strategy and effectively performance manage a team of field based sales managers. Currently, whilst our presence is predominantly North West and Midlands based – we are looking for the right person to help develop and exploit new sales opportunities across the rest of the UK and proactively manage, motivate and engage with a team of field-based sales people.    


High Street Retailers, Flooring Outlets, DIY & Builders’ Merchants

National Sales Manager Responsibilities:

To deliver profitable sales growth from our existing customer base; identifying market opportunities, new areas of business and introduce new customers both within the North West and across a wider more National geographical area.

For the above to be achieved through the effective performance management of the field based sales team.

Duties to Include:

Performance Management of the field Sales Team, setting targets, tracking and reviewing

Coaching, improving & training the field Sales Team

Communicating expectations and reviewing progress

Responsibility for appraising & developing staff and taking appropriate actions in the event of poor performance

Recruitment of new sales staff

Growing the number of artificial grass outlets

Growing the number of flooring outlets  

Ensure sales and marketing objectives are in line with Company strategy and budgets

Identifying product trends by salesperson and by customer

Determine gross profit plans by region to ensuring regions run at optimum profit levels

Develop field sales action plans

Consistent & regular customer visits with Field Sales

Key account management in new sectors

Establish great customer relationships

Organise and conduct effective monthly sales meetings

Oversee & implement a CRM system

Improve the flow of sales / product information through a simple but effective reporting system.

Essential Requirements

Proven experience of performance managing a field sales team

Sales coaching skills

Results-driven with a proven track record in sales and business growth gained within a competitive B2B marketplace. 

Existing relationships within Independent flooring outlets, Multiple DIY & Builders' Merchants would be an advantage but is not essential.

Interested applicants can apply in the strictest of confidence with a comprehensive CV together with covering letter, including current salary details and highlighting how your skills and experience meet our requirements.