Regional Sales Manager

Llansantffraid, Powys
16 Sep 2021
14 Oct 2021
Contract Type
Full Time

Mid/North Wales

Wynnstay Group Plc, a leading regionally based Agricultural supply business with a Group turnover in excess of £431 million, successfully operates a mix of activities within a highly competitive environment. Wynnstay’s work in the agricultural farm supplies and rural specialist merchanting sectors, consistently produces quality products, delivering a quality service and product to our farmer customer base, whilst maximising profitability and shareholder return.

Employing more than 900 hardworking and dedicated people all working towards an ambitious strategic plan, we operate Nationally spanning more than 60 sites including 13 manufacturing, processing and blending facilities across the Group.

We are now offering an exciting and challenging opportunity for a driven, successful Sales Manager to represent Wynnstay and join our management team to lead our dedicated field sales specialists and support the ongoing long-term development of our Mid and North Wales territory.


The Opportunity:

Reporting to the Sales and Marketing Director, the successful candidate will be responsible for:


  • Maintaining and growing their sales budget including a broad range of product categories

  • Achieving profitable contribution from their given territory by understanding local farmer customers’ needs

  • Applying strong people management and leadership skills

  • Shape and drive sales campaigns working closely with product management team and the marketing department


The Person:

The successful candidate will:

  • Be enthusiastic, a self-starter and passionate about sales with a proven track record within agricultural sales and management

  • Be a leader of people committed to continuous skills and knowledge development

  • Have sound commercial acumen and

hold excellent time management and organisational ability

  • Be IT proficient and a strong communicator at all levels, both internally and externally

  • Display a sound grasp of the realities of operating within a large, sales led organisation.


The Rewards:

For this senior role, Wynnstay offer a competitive package benchmarked in our industry, to include basic salary, annual performance bonus, a company vehicle, profit related pay, pension & life assurance schemes, and company share incentives (after qualifying period).


For a confidential discussion regarding the vacancy, please contact Paul Jackson, Sales and Marketing Director, on 07500 224 032. To apply, please submit your CV together with a covering letter outlining your suitability for the role to or send a paper copy to Wynnstay Group Plc, Eagle House, Llansantffraid, Powys, SY22 6AQ.