Digital Marketing Manager
- Recruiter
- MYINTERNALRECRUITER.COM LTD
- Location
- Leeds
- Salary
- 35000.00 - 40000.00 GBP Annual
- Posted
- 17 Jun 2021
- Closes
- 18 Jun 2021
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
About Mighty Pea:??
?Mighty Pea is an exciting, passionate and fast-growing dairy alternative milk that is?disrupting the status quo.?Mighty?Pea Milk will soon be available in over 6,500 stocking points across the UK & EU.?We're looking for?a UK Marketing Manager to help drive our top-line growth and build consumer retention across the Mighty range.??
About You?
We are looking for an experienced digital marketing manager to work alongside the ecomm, brand & marketing team to manage our emails, CRM strategy, digital advertising, SEO & PPC. Mighty is poised for significant and rapid growth and we will need someone who is not only passionate but can inspire and build a winning team around them.
About The Job?
- Digital Advertising:?
- Plan and execute all digital marketing, including SEO/SEM, PPC, Paid Social, lead generation and other test channels?
- Briefing in the ad formats and copy with the Creative Team.?
- Responsible for monthly performance analysis reporting and achieving set ROAS and ROI.?
- Working closely with Social Media Manager on boosting and supporting organic social and ways to build followings across platforms,?e.g.?competitions.?
- Working with the Ecommerce Manager on management of Amazon Advertising (Seller & Vendor)?
Emails:?
- Assessing current CRM platform and segmentation and devising CRM strategy and growth targets by market to align with commercial growth targets.?
- Work with Brand Team on marketing email calendars by region and setting performance KPIs. Building and executing?eDM?mail-outs and reporting against performance.?
- Working with the Ecommerce manager on transactional emails to optimise the consumer journey to drive repeat customers, referrals and upsells.?
Website Support:?
- Support the Ecommerce manager and content team to manage content edits and updates, including copy changes, new product uploads, blog uploads etc.?
- Support in building simple landing pages relating to marketing competitions and campaigns.?
Who is this role perfect for?
- At least 2 years of experience in a similar role
- Knowledge of digital marketing channels such as PPC, Amazon AMS, SEO & Social Media Display
- Strong marketing background
- Experience developing and overseeing digital marketing strategies
- Shopify & Amazon experience is preferable
- Experience working with marketing and tech teams
- Adaptable to the ever-changing startup environment
- Experience in FMCG operations a plus
- Be proficient in Microsoft Suite (Excel, PowerPoint, Outlook)
- Enjoys a fast-paced culture and being a team player!
- Role is office based in Leeds City Centre
What You Will Get In Return
- Competitive Salary + Bonus
- Pension scheme contribution
- Free Mighty products across the full range!
- Regular fun activities and team building
- Opportunity to get in on the ground-floor to a rapid growth start up.
Start date:?June / July 2021
Location:?Mighty Pea, Castleton Mills, Leeds, LS12 2DS
Recruitment Process:?first, you will have an initial Zoom interview with a member of the Mighty team.?
We are an Equal Opportunities Employer and we welcome applications from all candidates regardless of age, race, disability, sex, sexual orientation, gender reassignment, marriage and civil partnership, pregnancy and maternity/paternity, religion or belief.