Marketing Assistant

Recruiter
OPW
Location
Skipton
Salary
15000.00 - 20000.00 GBP Annual
Posted
15 Jun 2021
Closes
18 Jun 2021
Contract Type
Permanent
Hours
Full Time

OPW (a Dover company) is currently seeking a full-time Marketing Assistant for its EMEA Marketing team (responsible for the OPW, Fibrelite and KPS brand), based in Skipton, North Yorkshire. This role has hands-on exposure to various aspects of Marketing including copywriting and content creation, website development, advertising, direct Marketing, trade show organising, e-Marketing and social media campaigns as well as Google Analytics and campaign effectiveness evaluation. Qualified candidates must be dynamic, extremely well organised, ambitious, adaptable and keen to learn.

Responsibilities

  • Assist with all aspects of effective Marketing campaign planning and execution, including writing effective copy for print and online media, email Marketing and websites
  • PR campaigns including content promotion and building relationships with key trade publications
  • Corporate and distributor communications
  • Meeting coordination and management
  • Management and creation of promotional material including literature
  • Website content maintenance
  • Email Marketing implementation
  • Email database management (GDPR)
  • Market research, data analysis and reporting
  • Copywriting: online, offline, promotional and informative
  • Social media Marketing
  • Creation of case study material to maximise PR and SEO opportunities
  • Assist with all aspects of event Marketing from pre-event promotion through coordination and planning to setup and delivery
  • Identifying new markets and new key players

Qualifications:

  • Bachelor's degree required, in Marketing or a related subject
  • 2-3 years industry experience
  • High calibre of written and spoken English

Essential Skills

  • Good organisational and analytical skills and ability to thrive in a fast-paced environment juggling multiple on-going projects
  • Ability to work effectively as a key member of the international Marketing and sales team
  • Ability to execute agreed plans and deliver results to tight deadlines while monitoring performance against set objectives and targets
  • Social media Marketing (B2B preferable)
  • Working knowledge of CRM software (ideally Salesforce), Microsoft Outlook, Word, Excel, and PowerPoint preferable
  • Marketing automation experience (preferred but not essential)
  • Ability to work independently and demonstrate initiative, as well as operate effectively as part of a team
  • Thorough, diligent and an excellent eye for detail

Company overview

Since 1892, OPW has been leading the way in revolutionising fluid-handling operations around the world. A global leader in fluid-handling solutions, OPW's mission is to help protect people and the environment, and enhance business performance by proving a comprehensive array of innovative solutions, including loading systems, rail and transport tank truck equipment, integrated flexible piping and secondary containment sumps, valves, fittings, underground and above ground storage tank equipment, spill containers, overfill prevention devices, swivels, breakaways, and fuelling nozzles for virtually all fuel types, including gasoline, diesel, alternative fuels, LPG, Hydrogen and CNG. OPW also designs and manufactures touch-free and friction car wash systems. OPW has 3,850+ employees with manufacturing operations in North America, Europe, Brazil, China and India, and sales around the world. OPW is part of the Fluids segment of Dover (NYSE: DOV).