Market Insight Manager
Significant personal growth opportunity for this role; 26 days Holiday + stats; Company performance bonus; Autonomous role for Market Insight Manager, working with sales, NPD, and external marketing agency. Market leading manufacturer.
The Role
Working alongside Sales, New Product Development (NPD), and the companys external Marketing agency, this brand new role will see the Market Insight Manager
Seeking, collating, interpreting research and data across consumer, competitor and market / technology, looking for trends, behaviours and needs.
Using insights to influence product development, marketing activities, and commercial business decisions
Managing external partners and their activity, predominantly the Marketing agency, and working with NPD and Sales teams to help pitch product innovations to new and existing customers
Manage two [self sufficient] direct reports in the product prototyping lab
The Person
This role will suit Market Insight Manager, Market Insight Analyst, Marketing Insight Manager or similar roles where the focus is as above, and for whom the opportunity to develop into a more senior, lead, Marketing capacity over time would be a positive career move. Suitable candidates will come with some or all of the following
Strong data analysis experience, with the ability to demonstrate prior successes through insight led action
Excellent verbal and written skills, with the ability to translate complex information into laymans terms and disseminate this information to people at all levels
Exposure to working with NPD, Sales, and Marketing in a similar capacity.
Commercially strong with the ability to identify significant opportunities through insight lead activity
Confident, driven, ambitious, and looking for a company that can enable a significant career journey
The Company
The Market Insight Manager will be joining a privately owned, market leading, innovation driven, international business with decades of experience, over a hundred employees, and a range of clients from start-ups to multi-million pound accounts with blue chip international brands. Situated in Wakefield, with free parking (own transport required ideally due to location), and an openness to flexible working after a period of time spent building relationships and learning the ropes.