Marketing Manager

Recruiter
Fairview Europe EU Ltd T/a Valcan
Location
Bridgwater
Salary
35000.00 - 40000.00 GBP Annual
Posted
10 Jun 2021
Closes
08 Jul 2021
Contract Type
Permanent
Hours
Full Time

An established but rapidly growing business is seeking an experienced Marketing Manager to join their management structure in Bridgwater Somerset. The business, operating in the provision of non-combustible rainscreen cladding systems, has enjoyed exciting growth in the last 3 years, and has ambitious but realistic expansion plans to continue on its impressive trajectory.

The role is to lead the marketing department where you will be leading all marketing activities from social media and digital campaigns to advertising and creative projects.

Responsibilities include developing plans to further the Company's brand value, allocating resources to different projects and setting short-term and long-term department goals, and measuring the results. Ultimately, you will run the Marketing department in ways that promote higher profitability and competitiveness.

Responsibilities

  • Craft strategies
  • Prepare and manage monthly, quarterly and annual budgets for the Marketing department
  • Set, monitor and report on team goals
  • Design branding and positioning
  • Ensure the brand message is strong and consistent across all channels and marketing efforts (like events, email campaigns, web pages and promotional material)
  • Analyse consumer behaviour and determine customer personas
  • Coordinate sales and marketing efforts to boost brand awareness
  • Work closely with the sales and marketing director in the quarterly and annual planning
  • Help the R&D team launch new products

Requirements

  • Work experience as Marketing Manager essential
  • Experience in construction industry desirable
  • Experience running successful marketing campaigns
  • Solid knowledge of web analytics and Google Adwords
  • Experience with CRM software
  • Leadership skills with the ability to set and prioritize goals
  • Analytical mind
  • BSc or MSc in Marketing or relevant field desirable
  • Ideally office based (TA6 4FJ)

Hours: Mon-Fri 8am - 5pm

Benefits

  • Competitive salary estimated to be in the region of GBP35,000 - GBP40,000
  • Team Bonus Scheme
  • Team-working environment where successes are shared
  • 20 days annual leave + Bank Holidays