PR Senior Account Manager - Food and Drink

Are you a talented PR Account Manager looking for the next step up to a PR Senior Account Manager? We're looking for someone with proven agency experience working across consumer PR, influencer marketing and social media for FMCG brands to work with this fantastic agency based in Bath, although this agency is able to offer a large degree of flexible working.

The experience we need.

-Proven agency experience managing integrated FMCG brand campaigns for consumer clients - including PR, influencer marketing and social media

-Exceptional planning, organisational and reporting skills

-A natural and creative flair for engaging content, and intuitive knowledge of what makes a good consumer PR story

-Insight and familiarity working with paid lifestyle influencers: ability to devise creative campaigns, negotiate contracts, write creative briefs and manage content delivery.

-Proven experience managing integrated social campaigns across Instagram, Facebook TikTok, Youtube and Twitter, plus familiarity with paid social ads.

-Confidence to pitch ideas to clients and national media effectively

-Ability to report back campaign success by analysing key PR and social metrics

-Exceptional all-round copywriting and client management skills

The role.

Day to day, you'd be helping to plan, deliver and evaluate integrated PR and digital-led campaigns for top FMCG brands. Responsibilities will include:

-Effective account management of client campaigns within agreed budgets:

-Planning: prepare and deliver detailed integrated plans spanning PR, social, influencer marketing, digital content and experiential events/brand activations (post COVID)

-Client liaison: as the main point of contact for clients, present strategies, identify news hooks, implement activity and provide regular reports to clients / internal stakeholders

-Managing a small team of junior staff across various account teams

-PR: identify and create compelling media campaigns e.g. news generation, product placement. Draft and pitch in press releases and features, together with sourcing or commissioning media assets.

-Influencer Marketing: identify, onboard and manage organic and paid influencers ensuring they deliver engaging, on-brand content for our clients, which also supports wider integrated brand activity

-Social media: devise & deliver integrated, creative content strategies together with supporting paid ads campaigns.

The company.

This PR consultancy is a fast-growing, award-winning PR agency whose clients include leading UK and global food and drink brands.

What you'll get in return.

Working in a small agency, you can expect to enjoy a higher level of responsibility - with the active support of senior directors and other team members.

-Competitive salary depending on experience

-25 days' holiday per year (plus bank holidays), plus an extra day for each year's service completed.

-An individual training plan and annual training allowance

-An annual performance-related bonus

-Company laptop and mobile phone

-Flexible working hours

-Regular virtual or F2F social events

-Company pension scheme

How to apply.

If this sounds of interest, then please click the apply button right away! For more info on this or similar roles please give Mark a call.