Marketing Manager

Recruiter
Confidential
Location
United Kingdom
Salary
25 days holiday, pension, medical
Posted
04 May 2021
Closes
05 May 2021
Contract Type
Permanent
Hours
Full Time
Our client, a forward thinking and ambitious business are recruiting a Marketing Manager due to growth in the team.

Working closely with the Head of Marketing, you will be responsible for implementing and progressing the Marketing strategy. You will oversee all campaigns and digital marketing platforms and will manage the internal marketing team. Success will be measured on engaging new and lapsed organisations with the products and services through effective repositioning, brand awareness and targeted campaigns.

You will lead from the front in establishing new routes to market to generate new enquiries and manage the Marketing team to help them develop their skills and marketing knowledge. You will be highly credible and able to build relationships internally with key stakeholders and externally with suppliers and business partners.

Key Responsibilities

* Working closely with the Head of Marketing to implement the marketing strategy in line with business objectives

* Manage and coach the Marketing team; setting objectives to support the retention and acquisition of clients

* Lead by example and identify new routes to market through controlled testing and market research

* Have confidence and clarity about products, solutions and pricing

* Ensure consistent use of the company brand and key messaging across all marketing activity

* Build and develop a website that helps to position the client as a market leader and which effectively attracts and converts prospective clients

* Develop insights into the needs of customers, sharing this with other functions across the business

* Be commercially aware around competitor landscapes understanding strengths, weaknesses and opportunities

* Create and maintain monthly, quarterly and annual reports to inform the leadership team of progress across the team

* Handle and process any personal data in a lawful, transparent and confidential manner

Experience Required

* A confident, articulate and highly ethical marketing professional

* A natural leader who is enthusiastic about helping others achieve their goals and aspirations

* A positive, energetic approach to marketing and growth

* A strong b2b marketing background is essential as well as a successful track record of achievement

* Strong commercial awareness from working with organisations across a variety of sectors and sizes

* You must either be in a management role currently or looking for a step up into a management position

* Familiarity with Salesforce or CRM equivalent and WordPress or CMS equivalent

Benefits

Excellent benefits including 25 days holiday, pension, life insurance, healthcare plus much more!

Roberts Webb Recruitment are acting as a Recruitment Agency in relation to this role