Digital Marketing Lead
- Recruiter
- Confidential
- Location
- Lancashire
- Salary
- 35000.00 - 45000.00 GBP Annual + Dependent on experience
- Posted
- 04 May 2021
- Closes
- 05 May 2021
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Our client, a well-established market leader within the E-Commerce Retail industry is actively seeking an experienced, vibrant and tenacious SEO Lead to complement their growing team.
Reporting to the Head of E-Commerce and Marketing duties will include:
* Create SEO/PPC strategies including extensive keyword research and analysis.
* Create and deliver SEO reports and analysis that measure the effectiveness of SEO & content activities.
* Assist in reviewing Search Engine Marketing presentations and optimizing under-performing listings.
* Create monthly PPC Reports with analysis of performance of campaigns along with recommendations for improvement.
* Provide creative ideas for content marketing and website updates to improve SEM and the overall customer experience.
* Collaborate with designers and developers to create SEO optimised pages and online experiences.
* Support with all aspects of on-site technical SEO.
* Help to execute and work with others to develop on-site and off-site SEO strategies.
* Support in digital marketing strategies to continue improving online conversion rate.
* Acquire insight in online marketing trends and keep strategies up-to-date.
* Maintain partnerships with agencies and other vendors.
You will demonstrate strong analytical/reporting skills with a strategic approach. In addition, you will have a minimum of 3 years' experience in a similar role, proven hands on SEO knowledge, be proficient with industry standard tools such as SEMRush and have knowledge of HTML and web design principles.
This is a fantastic opportunity to join a forward thinking company during an exciting period of expansion, with a competitive remunerations package and genuine scope for career progression
Reporting to the Head of E-Commerce and Marketing duties will include:
* Create SEO/PPC strategies including extensive keyword research and analysis.
* Create and deliver SEO reports and analysis that measure the effectiveness of SEO & content activities.
* Assist in reviewing Search Engine Marketing presentations and optimizing under-performing listings.
* Create monthly PPC Reports with analysis of performance of campaigns along with recommendations for improvement.
* Provide creative ideas for content marketing and website updates to improve SEM and the overall customer experience.
* Collaborate with designers and developers to create SEO optimised pages and online experiences.
* Support with all aspects of on-site technical SEO.
* Help to execute and work with others to develop on-site and off-site SEO strategies.
* Support in digital marketing strategies to continue improving online conversion rate.
* Acquire insight in online marketing trends and keep strategies up-to-date.
* Maintain partnerships with agencies and other vendors.
You will demonstrate strong analytical/reporting skills with a strategic approach. In addition, you will have a minimum of 3 years' experience in a similar role, proven hands on SEO knowledge, be proficient with industry standard tools such as SEMRush and have knowledge of HTML and web design principles.
This is a fantastic opportunity to join a forward thinking company during an exciting period of expansion, with a competitive remunerations package and genuine scope for career progression