PPC Manager

32000.00 - 38000.00 GBP Annual
07 Jan 2021
04 Feb 2021
Contract Type
Full Time
My client, a market leading omni-channel retail business is looking to recruit a PPC Manager.

This role, a newly created position, will join a well established digital marketing team and will play a key role in the continued growth of their PPC acquisition channel.

The PPC Manager role will encompass:

Managing and implementing successful search engine paid campaigns using PPC and PLA activity to maximise the delivery of high quality site traffic
Optimising campaigns using a combination of automated strategies and data driven amendments to improve revenue and ROAS
Competitor research to develop detailed analysis of market share and help devise tactical bidding responses accordingly
Deliver insights using Google Analytics and detailed reports from a variety of data sources to build business cases
Ongoing reporting and optimisationThe ideal candidate for this role will possess the following skills/expertise:

Extensive PPC experience, managing budgets in excess of GBP1m
Demonstrable track record of delivering improved revenue performance and ROAS
Highly analytical and data-driven - with a commercial edge
Strong agency management skills

Highly competitive package.

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