Lead Generation Sales Manager

Recruiter
Confidential
Location
Barnsley
Salary
Competitive
Posted
23 Nov 2020
Closes
21 Dec 2020
Sectors
Sales, Sales Manager
Contract Type
Permanent
Hours
Full Time
Our Company
Masonite UK is a true door category leader combining the experience and craft of four leading door manufacturing brands, Premdor, Solidor, Door-Stop International and National Hickman Industries. Offering comprehensive and compelling product portfolios that provide the perfect door solution for every opening, from creating beautiful homes to defining world-class commercial spaces and everything in between.
We are currently recruiting for a newly created position of Lead Generation Sales Manager Working as part of the marketing team, the primary focus of the role is to develop, deliver and nurture a healthy inbound and outbound lead generation programme within the construction specification market, driving qualified leads into the sales pipeline.
This position will utilize an integrated strategy that may include, but not limited to, marketing automation, inbound/outbound telemarketing, construction industry database mining, networking, and relationship building. You will play a crucial role in creating, implementing, and reinforcing best practices to make the lead generation discipline a successful growth strategy for the Masonite business.
Our Lead Generation Sales Manager perks and benefits are:
-Competitive Salary
-25 days holiday
-Salary sacrifice pension scheme
-Free onsite parking
-Healthcare cash plan
Lead Generation Sales Manager Overview
In this role you will be prospecting, generating, qualifying, nurturing, and following up on leads for the external sales team. Responsible for Initiating strategies to include inbound/outbound sales. Working collaboratively to develop lead generation strategies to generate opportunities with prospective customers.
You will understand framework agreements, calendarize opportunities and ensure Masonite is included in all framework tender negotiations. Developing and maintaining strong relationships within the specification market including, architects, designers, procurement managers and contractors whilst demonstrating a commitment to the construction industry by staying educated on the new regulations, product solutions changes, innovations, and trends.
Maintaining up-to-date and accurate sales information and activity, reporting via our Dynamics CRM system to provide consistent, concise, accurate and timely weekly/monthly sales lead gen activity reporting for management.
Utilising win-loss analysis to constantly review lead generational strategies and adjust accordingly to deliver optimum growth. You will be used to solving martech integration solutions and issues
You will effectively communicate and present the product solution and value proposition to external customers, this role is KPI driven around achieving sales leads and appointment quotas
Key Responsibilities Summary
-Prospecting, generating, qualifying, nurturing leads
-Develop lead generation strategies through marcom and CRM
-Understand framework nurturing - calendar of opportunities
-Interact professionally with customers via phone, telephone
-Experience of Glenigans and/or Barbour ABI
-Set up a lead generation system from scratch including digital platforms
-Review and refine lead generation strategies based on win/loss analysis
-Ability to communicate and track success
-Work to targets
-Effectively communicate product solution and value propositions
-Maintain a well organised CRM system
-Manage own time independently and be a self-starter
-Attention to detail
About You!
-Extensive lead generation experience in a construction specification industry.
-Experience with marketing automation software Dynamics 365 - essential
-Skilled in telephone or video conference lead qualification
-Show a proven track record achieving sales lead generation and appointment quotas
-Ability to multi-task daily projects and commitments
-Employing structured lead generation methods
-Must have a strong inner drive and self-discipline
-Ability to analyse data and information to draw conclusions and make actionable recommendations.
-Strong verbal communicator with excellent written, communication, presentation skills
-Ability to create clear communications that concisely convey value propositions
-Highly collaborative
-Strong IT skills
-Accountable and flexible
-Integrity under pressure
-An innovator
Desirable
-Degree educated
-Experience of setting up and developing lead generation programmes from scratch
-Experience in selling technical solutions within the passive fire protection industry and/or construction products through specification routes to market
About us
At Masonite, we believe a door is more than just a door; and we also know that the employees who build our doors are more than just employees, they work in environments that promote a culture of creativity, collaboration, adaptability and integrity based on a strong commitment to our vision.
In 1924, William Mason did not change the industry when he created Masonite, he created a new one, one that transformed waste into worth and materials into what matters. That revolution is part of Masonite, it is how we are changing the way people think about doors and making everyone see that doors are not about keeping people out, they are about letting people in. At Masonite, we keep our doors open to new perspectives, new voices, and new opportunities. We break down barriers and we help people walk through walls