Advertising Operations Executive
- Recruiter
- INSTITUTION OF ENGINEERING AND TECHNOLOGY
- Location
- Stevenage
- Salary
- 24000.00 - 28000.00 GBP Annual
- Posted
- 24 Sep 2017
- Closes
- 27 Sep 2017
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Advertising Operations Executive
Circa GBP24,000 to GBP28,000 per annum
Stevenage, Hertfordshire
Are you commercially aware with a strong interest in digital media?
The IET are seeking an Advertising Operations Executive to support the advertising sales team and drive the development of digital media and advertising engagement across a suite of IET Websites!
The successful candidate will have experience working in digital media or advertising environments. You will have knowledge of digital media advertisement service packages as well as practical knowledge of using media analysis packages like google analytics.
The Ideal candidate will be analytical with a genuine enjoyment of, and the ability to, successfully flex their problem solving skills! You will have fantastic attention to detail and communications skills, with a proactive attitude.
The Advertising Operations Executive will join a commercially driven publishing advertising team who depend upon the results, analysis and support provided by you!
The role is available immediately for the right candidate. If you would like to apply, please send in your CV with a covering letter that tells us why you think you have what the team are looking for!
Main Duties and Responsibilities (summary)
- The creation and co-ordination of third party, commercial and in-house digital advertising campaigns across the IET family of web sites, email newsletters and social media including checking and testing processes prior to publication.
- Using a full range of industry standard systems to analyse and report online traffic and user related data to sales teams on a monthly basis
- Provide ad hoc campaign analysis reports when requested by sales staff
- Liaising with internal departments to ensure that advertising media can be served and monitored on new IET web pages and sites, and facilitating the implementation of this
- Driving the technical development of online products, ensuring the high standards of functionality appearance and user experience of the sites are maintained and the maximisation of SEO opportunities and rankings
- Co-ordinate bookings for and implement print and digital internal advertising campaigns
- Handle miscellaneous departmental information requests
- Manage the BPA auditing process in order to obtain the twice-annual BPA print circulation statement for E&T and monthly digital audit statement
- Raise and monitor some departmental purchase orders
- Ensure display advertising print advertisement copy is supplied to schedule, and then process through pre-flight/pre-press systems and authorise E&T advertisement pages for press when required
Person Specification:
Essential Criteria
- Experience of coordinating digital advertising campaigns and online advertising media trafficking
- Experience in working with a wide variety of digital/media formats, a full understanding of web page structure and related opportunities for engagement
- Experience of analysing digital traffic statistics and an ability to report these clearly to sales teams and management
- Exceptional organisational abilities with proactive problem solving skills
- Experience in a sales or commercial role, ideally within an advertising or publishing environment
- Excellent communication skills and an ability to foster strong relationships with internal partners and external suppliers
- Self-motivation, excellent time management and meticulous attention to detail
Desirable Criteria
- Experience of pre-press and print production processes
- A strong drive to develop digital products that deliver strong engagement for users and
- Experience of general office admin systems