Campaign Manager
Campaign Manager
Salary: GBP37,800 - GBP51,000
Location: Cambridge
Full-Time, Permanent
What it's about
Our client is transforming its sales and marketing team and is looking for a talented and experienced Campaign Manager, who has a passion for education, to design and deliver our marketing campaigns that target UK schools and colleges.
What you'll be doing - Campaign Manager, Cambridge
Strategy and Planning
• Developing annual campaign strategies with the aim of acquiring and retaining customers
• Designing integrated marketing and sales campaigns that are market-leading and imaginatively engage teachers and lecturers in UK schools and colleges
• Ensuring that customer insight is at the heart of the marketing planning process and that your campaigns are developed in response to evidence of strong customer behaviour.
Putting plans into action
• Managing the implementation, quality, tracking and measurement of your marketing campaigns
• Defining KPIs for your marketing campaigns and deliver monthly reports of campaign results, including an analysis of ROI to inform future campaign decision-making and investment.
• Creating compelling customer narratives that exemplify our customer value propositions
• Writing, editing and proofreading copy for promotional materials for your marketing campaigns.
What we're looking for in a Campaign Manager, Cambridge
Essential
• Minimum of 5 years' marketing campaign experience
• A graduate with CIM or other marketing qualifications
• A track record of devising and executing innovative marketing campaigns that drive customer acquisition and retention.
• A real team player and comfortable dealing with colleagues of all levels
Desirable
• Proven experience from a wide range of industries where knowledge and experience can be transferred and enhance our work in the education industry
• Experience of working in a digital and analytical marketing culture where marketing is content-led and data driven.
Benefits - Campaign Manager, Cambridge
In addition to a competitive salary, we offer a superb range of benefits:
• Generous contributory pension
• 28 days annual leave, plus bank holidays
• Annual performance related bonus and increases (discretionary)
• Enhanced maternity/paternity pay and childcare voucher scheme
• Employee discount and cash back scheme at 1,200 retailers
• Cycle scheme
• Subsidised canteens
• Support for professional qualifications
This is an excellent opportunity to join a market leader and be rewarded with valuable learning opportunities, a competitive salary and benefits.
The closing date for receipt of applications is 3 September 2017 and interviews will be held mid-September.
As part of your recruitment process you will be required to undergo a background screening. This will be carried out by our selected supplier, Credence Background Screening Limited.
Salary: GBP37,800 - GBP51,000
Location: Cambridge
Full-Time, Permanent
What it's about
Our client is transforming its sales and marketing team and is looking for a talented and experienced Campaign Manager, who has a passion for education, to design and deliver our marketing campaigns that target UK schools and colleges.
What you'll be doing - Campaign Manager, Cambridge
Strategy and Planning
• Developing annual campaign strategies with the aim of acquiring and retaining customers
• Designing integrated marketing and sales campaigns that are market-leading and imaginatively engage teachers and lecturers in UK schools and colleges
• Ensuring that customer insight is at the heart of the marketing planning process and that your campaigns are developed in response to evidence of strong customer behaviour.
Putting plans into action
• Managing the implementation, quality, tracking and measurement of your marketing campaigns
• Defining KPIs for your marketing campaigns and deliver monthly reports of campaign results, including an analysis of ROI to inform future campaign decision-making and investment.
• Creating compelling customer narratives that exemplify our customer value propositions
• Writing, editing and proofreading copy for promotional materials for your marketing campaigns.
What we're looking for in a Campaign Manager, Cambridge
Essential
• Minimum of 5 years' marketing campaign experience
• A graduate with CIM or other marketing qualifications
• A track record of devising and executing innovative marketing campaigns that drive customer acquisition and retention.
• A real team player and comfortable dealing with colleagues of all levels
Desirable
• Proven experience from a wide range of industries where knowledge and experience can be transferred and enhance our work in the education industry
• Experience of working in a digital and analytical marketing culture where marketing is content-led and data driven.
Benefits - Campaign Manager, Cambridge
In addition to a competitive salary, we offer a superb range of benefits:
• Generous contributory pension
• 28 days annual leave, plus bank holidays
• Annual performance related bonus and increases (discretionary)
• Enhanced maternity/paternity pay and childcare voucher scheme
• Employee discount and cash back scheme at 1,200 retailers
• Cycle scheme
• Subsidised canteens
• Support for professional qualifications
This is an excellent opportunity to join a market leader and be rewarded with valuable learning opportunities, a competitive salary and benefits.
The closing date for receipt of applications is 3 September 2017 and interviews will be held mid-September.
As part of your recruitment process you will be required to undergo a background screening. This will be carried out by our selected supplier, Credence Background Screening Limited.