Marketing Manager
- Recruiter
- Experian
- Location
- Nottingham
- Salary
- Competitive
- Posted
- 24 Jul 2017
- Closes
- 25 Jul 2017
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
An exciting opportunity has emerged for a talented and driven B2B marketing all-rounder to take the lead on all marketing activity for an innovative and exciting part of the Experian business, Experian Marketing Services.
Who are Marketing Services?
Experian Marketing Services helps brands deliver better customer experiences by providing relevant insight, expertise and technology to help them communicate effectively and with relevance.
The Targeting element focuses on helping clients understand more about their customers and supports them in using that data to deliver more relevant and effective experiences and journeys. Key products include the Mosaic segmentation tool, the ConsumerView database and the newly updated Financial Strategy Segments (FSS for short).
We are looking for a talented all-rounder who is just as happy wading through marketing data as writing copy, sending email campaigns and hammering out propositions. As the main point of contact for a significant part of the business excellent stakeholder management is a must.
This marketing manager will be responsible for creating a calendar of activity aligned to the business priority areas and targeted at driving growth in key areas. It is not possible to do everything so an ability to prioritise is a necessity.
Reporting into the Head of Marketing, who is based in London, the role requires someone who is self-motivated, driven and capable of working independently to targets when required.
Some level of people management experience would be preferred. The role includes responsibility for the team's marketing exec so would be perfect for an individual with some experience looking to develop further.
What is a Marketing Manager at Experian responsible for?
You will be given plenty of support whilst you get to know us, and this role comes with huge scope and a variety of responsibilities for you get your teeth into. You can expect to be responsible for the following:
Planning
Create and run a marketing calendar that delivers activity that helps the business achieve its goals in its priority areasBuild nurture streams and implement automated content delivery and lead scoring for key areasPlan marketing support and requirements for new product releases and updatesCreate a plan of activity to deliver product marketing for key areas of the business
Product marketing
Scope out and deliver product marketing material for key products and capabilities, prioritising focus areas and highlighted growth opportunitiesWork with the product teams to develop value propositions for key areas
Reporting and analysis
Provide (brief) weekly updates on business unit performance and ongoing marketing activityDeliver and own monthly KPI reports for the key indicators you are responsible forAnalyse activity and tailor output to optimise future performance
Teamwork and leadership
Manage a junior member of the team and have responsibility for their performance, development and day-to-day activitiesPlay a senior role in the wider Experian marketing communityDevelop a good relationship with other Experian business unitsProvide guidance and support to junior members of the team who are not in your direct reporting line and stand in for the head of marketing when required
So what are we looking for?
We're looking for someone who is passionate about what they do - you might come from a completely different sector or background, but as long as you're willing to learn more about Experian, we're there to teach you. To do well in this role, ideally you will possess the following:
Degree or equivalent experienceDemonstrable marketing experienceProven people management experienceB2B marketing experience essentialExperience creating, managing and owning a marketing calendarA history of hitting targets and prioritising workloadExcellent written and oral skillsA data mindset, whether that's in outbound activity or reportingExperienced and confident stakeholder managementA relatively advanced understanding of digital marketingIndependent and self-motivatedHighly developed communication and presentation skillsAn understanding of and experience with the requirements of pragmatic marketing including product marketing and proposition developmentAn understanding of social media and the role it plays in the marketing mixAn understanding of building communities in social media networksExperience with email service providers essential, Eloqua a bonusProven people management experienceExperience with TeamSite, Umbraco or other Content Management Systems and their role in marketingCould this be the role for you? We look forward to your application.
Benefits
Here at Experian, we believe that great work deserves great rewards. In return for your ideas, commitment and ambition, we'll give you a very competitive base salary and a range of benefits as soon as you join.
On top of your base salary, we offer:
Performance related bonus scheme25 days' annual leave (plus the ability to purchase 5 additional days)Generous contributory pensionOpportunity to buy shares with the company share-save schemeLife assuranceMedical and Dental coverRetail discount schemes3 Community involvement days per annumWe also work with our colleagues to understand their long term career aspirations to ensure they have the career development and growth they need to achieve these goals. Through personalised career objectives and performance plans, we open up conversations on progression whether this is achieved through mentoring and coaching or classroom learning environments, we offer rewarding ways in which to learn.
About Experian
Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable.
We are the leading global information services company, providing data and analytical tools to our clients around the world. We help businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. We also help people to check their credit report and credit score, and protect against identity theft. In 2015, we were named by Forbes magazine as one of the 'World's Most Innovative Companies'.
We employ approximately 17,000 people in 37 countries and our corporate headquarters are in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and S??o Paulo, Brazil.
Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2016 was US$4.6 billion.
To find out more about our company, please visit or watch our documentary, "Inside Experian."
Salary: . Date posted: 24/07/2017
Who are Marketing Services?
Experian Marketing Services helps brands deliver better customer experiences by providing relevant insight, expertise and technology to help them communicate effectively and with relevance.
The Targeting element focuses on helping clients understand more about their customers and supports them in using that data to deliver more relevant and effective experiences and journeys. Key products include the Mosaic segmentation tool, the ConsumerView database and the newly updated Financial Strategy Segments (FSS for short).
We are looking for a talented all-rounder who is just as happy wading through marketing data as writing copy, sending email campaigns and hammering out propositions. As the main point of contact for a significant part of the business excellent stakeholder management is a must.
This marketing manager will be responsible for creating a calendar of activity aligned to the business priority areas and targeted at driving growth in key areas. It is not possible to do everything so an ability to prioritise is a necessity.
Reporting into the Head of Marketing, who is based in London, the role requires someone who is self-motivated, driven and capable of working independently to targets when required.
Some level of people management experience would be preferred. The role includes responsibility for the team's marketing exec so would be perfect for an individual with some experience looking to develop further.
What is a Marketing Manager at Experian responsible for?
You will be given plenty of support whilst you get to know us, and this role comes with huge scope and a variety of responsibilities for you get your teeth into. You can expect to be responsible for the following:
Planning
Create and run a marketing calendar that delivers activity that helps the business achieve its goals in its priority areasBuild nurture streams and implement automated content delivery and lead scoring for key areasPlan marketing support and requirements for new product releases and updatesCreate a plan of activity to deliver product marketing for key areas of the business
Product marketing
Scope out and deliver product marketing material for key products and capabilities, prioritising focus areas and highlighted growth opportunitiesWork with the product teams to develop value propositions for key areas
Reporting and analysis
Provide (brief) weekly updates on business unit performance and ongoing marketing activityDeliver and own monthly KPI reports for the key indicators you are responsible forAnalyse activity and tailor output to optimise future performance
Teamwork and leadership
Manage a junior member of the team and have responsibility for their performance, development and day-to-day activitiesPlay a senior role in the wider Experian marketing communityDevelop a good relationship with other Experian business unitsProvide guidance and support to junior members of the team who are not in your direct reporting line and stand in for the head of marketing when required
So what are we looking for?
We're looking for someone who is passionate about what they do - you might come from a completely different sector or background, but as long as you're willing to learn more about Experian, we're there to teach you. To do well in this role, ideally you will possess the following:
Degree or equivalent experienceDemonstrable marketing experienceProven people management experienceB2B marketing experience essentialExperience creating, managing and owning a marketing calendarA history of hitting targets and prioritising workloadExcellent written and oral skillsA data mindset, whether that's in outbound activity or reportingExperienced and confident stakeholder managementA relatively advanced understanding of digital marketingIndependent and self-motivatedHighly developed communication and presentation skillsAn understanding of and experience with the requirements of pragmatic marketing including product marketing and proposition developmentAn understanding of social media and the role it plays in the marketing mixAn understanding of building communities in social media networksExperience with email service providers essential, Eloqua a bonusProven people management experienceExperience with TeamSite, Umbraco or other Content Management Systems and their role in marketingCould this be the role for you? We look forward to your application.
Benefits
Here at Experian, we believe that great work deserves great rewards. In return for your ideas, commitment and ambition, we'll give you a very competitive base salary and a range of benefits as soon as you join.
On top of your base salary, we offer:
Performance related bonus scheme25 days' annual leave (plus the ability to purchase 5 additional days)Generous contributory pensionOpportunity to buy shares with the company share-save schemeLife assuranceMedical and Dental coverRetail discount schemes3 Community involvement days per annumWe also work with our colleagues to understand their long term career aspirations to ensure they have the career development and growth they need to achieve these goals. Through personalised career objectives and performance plans, we open up conversations on progression whether this is achieved through mentoring and coaching or classroom learning environments, we offer rewarding ways in which to learn.
About Experian
Any unsolicited submissions from agencies will be accepted as a direct application from the candidate and no fees will be payable.
We are the leading global information services company, providing data and analytical tools to our clients around the world. We help businesses to manage credit risk, prevent fraud, target marketing offers and automate decision making. We also help people to check their credit report and credit score, and protect against identity theft. In 2015, we were named by Forbes magazine as one of the 'World's Most Innovative Companies'.
We employ approximately 17,000 people in 37 countries and our corporate headquarters are in Dublin, Ireland, with operational headquarters in Nottingham, UK; California, US; and S??o Paulo, Brazil.
Experian plc is listed on the London Stock Exchange (EXPN) and is a constituent of the FTSE 100 index. Total revenue for the year ended 31 March 2016 was US$4.6 billion.
To find out more about our company, please visit or watch our documentary, "Inside Experian."
Salary: . Date posted: 24/07/2017