CRM Marketing Database Analyst

Recruiter
Sky Betting and Gaming
Location
Leeds
Salary
Competitive
Posted
21 Jun 2017
Closes
05 Jul 2017
Sectors
Accountancy
Contract Type
Permanent
Hours
Full Time
At Sky Betting & Gaming we don't have team Teams we have Tribes. Each Tribe is made up of small, agile and autonomous squads who work collaboratively with a shared purpose.

So whether you join our Bet Tribe, Early Careers Tribe or anything in between, you will work with a group of people with raw energy, natural talent, and the kind of spirit that helps us think big, act bold, and change the game.

It all means that we've created the kind of workplace that wins awards such as a place on the prestigious list of Sunday Times 100 Best Companies to Work For.

Data tribe:

We're the Tribe that thinks outside the box as we put our minds to collecting, storing and analysing mountains of real-time data - all to help us design, build and support our next generation data platform.

Keeping our business lean and agile, we provide the insight, data science and CRM expertise our product teams need to make the right data-driven decisions.

The better we know our customers - the better we can anticipate and meet their changing needs.

Why not have a look at the Bet tribe video:

What you'll do:

This is an exciting opportunity for a graduate with an interest in pursuing a career in marketing or analytics, working with large data sets to support the business in their customer retention goals.

How you'll do it:

  • Working closely with our product marketing teams to understand their requirements and turn their briefs into multi-channel communication plans.
  • Understand the data we have available within our single view and be able to turn that into targeted and personalised data selections for each communication.
  • Utilise CRM tools available (IBM Unica and SQL developer) to build out accurate and measurable data selections for both real time, batch and customer journey program communications.
  • Adhere to our quality control processes to ensure accurate and efficient delivery of data.
  • Manage the daily delivery of data for marketing campaigns across all of SB&G's products
  • Responding to customer queries, identifying the appropriate course of action based on the data available
  • How you'll work:

    In order to be successful the candidate should:

    ?? be comfortable working in a dynamic and fast paced environment

    ?? be highly organised & process driven

    ?? be adept at managing multiple tasks at once, prioritising on the fly

    ?? be inquisitive and enjoy finding solutions to problems

    ?? be an articulate, team-player who can work with multiple teams in a collaborative manner

    ?? hold a Marketing or Math's degree

    ?? be highly organised with a keen eye for detail

    ?? have strong communication skills

    ?? be outgoing and friendly, able to deal with a diverse range of personalities and opinions

    Based in Yorkshire, we have grown to become one of the UK's leading online betting and gaming companies. A business driven by bleeding edge technology, that brings the excitement of sports betting, casino games, poker and bingo to over 200,000 customers a day & growing!

    It's a workplace like no other, with a mission to make Betting & Gaming better.

    And we want you to be part of it.

    Our People Ambition is to attract & develop diverse & talented people to meet the current and future growth needs of SB&G. Together, our aim is to create the Best Digital Business to work at.

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