CRM Communications Executive
- Recruiter
- Chatter - Sky Betting Gaming
- Location
- Leeds
- Salary
- Neg
- Posted
- 26 May 2017
- Closes
- 30 May 2017
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
At Sky Betting & Gaming we don't have team Teams we have Tribes. Each Tribe is made up of small, agile and autonomous squads who work collaboratively with a shared purpose.
So whether you join our Bet Tribe, Early Careers Tribe or anything in between, you will work with a group of people with raw energy, natural talent, and the kind of spirit that helps us think big, act bold, and change the game.
It all means that we've created the kind of workplace that wins awards such as a place on the prestigious list of Sunday Times 100 Best Companies to Work For.
Data tribe:
We're the Tribe that thinks outside the box as we put our minds to collecting, storing and analysing mountains of real-time data - all to help us design, build and support our next generation data platform.
Keeping our business lean and agile, we provide the insight, data science and CRM expertise our product teams need to make the right data-driven decisions.
The better we know our customers - the better we can anticipate and meet their changing needs.
Why not have a look at the Data tribe video: [URL removed]
What you'll do:
As a CRM Communications Executive, you will be a key member of the CRM team and will be responsible for delivering industry leading communications across both email and mobile channels.
As part of an ongoing transformation of Sky Betting and Gaming's CRM focus, this role is responsible for working with the CRM Managers across Bet & Gaming to ensure CRM communications remain responsive to business performance.
You will be specifically responsible for:
* Delivery of monthly communication plans
* Identifying opportunities to optimise communication build and delivery process and delivering testing plans
* Supporting the CRM Managers across Bet & Gaming in understanding overall CRM performance and provide feedback to help optimise communication plans
* Supporting the broader CRM team as necessary to deliver on the departmental requirements
The successful candidate will be a collaborative customer focused marketer who is responsible for shaping the overall future direction of Sky Betting and Gaming's CRM across Commercial teams.
How you'll do it;
* Deliver and optimise plans for key marketing campaigns and testing plans
* You will become proficient in all marketing communication channels and utilising all systems and tools such as Cheetahmail, Openmarket, Silverpop, and Campaign Manager.
* Identify opportunities for the introduction of new, emerging communication channels
* Drive continuous improvements for communications to optimise performance versus KPI's and recommend improvements where required.
* Manage content sign off process to ensure communications are delivered on time and accurately
* You will be required to keep abreast and research new trends and developments across communications channels
How you'll work;
* Ability to plan in advance and work to deliver plans as agreed.
* Experience of CRM tools is required as are html editing skills
* Excellent attention to detail
* Experience of Dreamweaver is essential and Photoshop would be preferable
* Strong written and verbal communication skills and ability to work with and manage key stakeholders in the business.
* Ability to work under pressure to strict deadlines.
* Genuine passion and interest for Betting and Gaming is preferable but not essential.
* As part of a rota, you must be willing to work weekends (approx 2 weekend days per month) and the occasional Bank Holiday as part of this role as you will be required to deliver real time offers to customers during busy periods of sporting events
Working 37.5 hours per week , any 5 days from 7 between the hours of 0900 -1730
Based in Yorkshire, we have grown to become one of the UK's leading online betting and gaming companies. A business driven by bleeding edge technology, that brings the excitement of sports betting, casino games, poker and bingo to over 200,000 customers a day & growing!
It's a workplace like no other, with a mission to make Betting & Gaming better.
And we want you to be part of it.
Our People Ambition is to attract & develop diverse & talented people to meet the current and future growth needs of SB&G. Together, our aim is to create the Best Digital Business to work at.
So whether you join our Bet Tribe, Early Careers Tribe or anything in between, you will work with a group of people with raw energy, natural talent, and the kind of spirit that helps us think big, act bold, and change the game.
It all means that we've created the kind of workplace that wins awards such as a place on the prestigious list of Sunday Times 100 Best Companies to Work For.
Data tribe:
We're the Tribe that thinks outside the box as we put our minds to collecting, storing and analysing mountains of real-time data - all to help us design, build and support our next generation data platform.
Keeping our business lean and agile, we provide the insight, data science and CRM expertise our product teams need to make the right data-driven decisions.
The better we know our customers - the better we can anticipate and meet their changing needs.
Why not have a look at the Data tribe video: [URL removed]
What you'll do:
As a CRM Communications Executive, you will be a key member of the CRM team and will be responsible for delivering industry leading communications across both email and mobile channels.
As part of an ongoing transformation of Sky Betting and Gaming's CRM focus, this role is responsible for working with the CRM Managers across Bet & Gaming to ensure CRM communications remain responsive to business performance.
You will be specifically responsible for:
* Delivery of monthly communication plans
* Identifying opportunities to optimise communication build and delivery process and delivering testing plans
* Supporting the CRM Managers across Bet & Gaming in understanding overall CRM performance and provide feedback to help optimise communication plans
* Supporting the broader CRM team as necessary to deliver on the departmental requirements
The successful candidate will be a collaborative customer focused marketer who is responsible for shaping the overall future direction of Sky Betting and Gaming's CRM across Commercial teams.
How you'll do it;
* Deliver and optimise plans for key marketing campaigns and testing plans
* You will become proficient in all marketing communication channels and utilising all systems and tools such as Cheetahmail, Openmarket, Silverpop, and Campaign Manager.
* Identify opportunities for the introduction of new, emerging communication channels
* Drive continuous improvements for communications to optimise performance versus KPI's and recommend improvements where required.
* Manage content sign off process to ensure communications are delivered on time and accurately
* You will be required to keep abreast and research new trends and developments across communications channels
How you'll work;
* Ability to plan in advance and work to deliver plans as agreed.
* Experience of CRM tools is required as are html editing skills
* Excellent attention to detail
* Experience of Dreamweaver is essential and Photoshop would be preferable
* Strong written and verbal communication skills and ability to work with and manage key stakeholders in the business.
* Ability to work under pressure to strict deadlines.
* Genuine passion and interest for Betting and Gaming is preferable but not essential.
* As part of a rota, you must be willing to work weekends (approx 2 weekend days per month) and the occasional Bank Holiday as part of this role as you will be required to deliver real time offers to customers during busy periods of sporting events
Working 37.5 hours per week , any 5 days from 7 between the hours of 0900 -1730
Based in Yorkshire, we have grown to become one of the UK's leading online betting and gaming companies. A business driven by bleeding edge technology, that brings the excitement of sports betting, casino games, poker and bingo to over 200,000 customers a day & growing!
It's a workplace like no other, with a mission to make Betting & Gaming better.
And we want you to be part of it.
Our People Ambition is to attract & develop diverse & talented people to meet the current and future growth needs of SB&G. Together, our aim is to create the Best Digital Business to work at.