Senior SEO Specialist
- Recruiter
- Jet2.Com Limited
- Location
- Leeds
- Salary
- Neg.
- Posted
- 10 Apr 2017
- Closes
- 25 Apr 2017
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Working as part of the Web & Digital Media Team and reporting to the SEO Manager, the Senior SEO Specialist will be responsible for devising, planning and implementing a wide range of outreach campaigns to improve the overall SEO profile of Jet2.com and Jet2holidays.
You will work closely with the SEO Manager to develop, plan and implement forward-thinking link earning strategies and targeted SEO campaigns. Build online visibility and brand awareness, and increase Jet2.com's and Jet2holidays' web profiles through media and creative campaigns including but not limited to high quality articles, infographics, videos, interviews and case studies. Secure high quality offsite content placements for our websites via appropriate methods, (e.g. online PR) through researching and cultivating relationships with partners such as journalists, publishers, bloggers, editors and webmasters. Perform hands-on work implementing campaigns and reporting on their performance. Be comfortable speaking with and provide detailed recommendations for best practice to the SEO team and other stakeholders within the business. Work closely with the PR and Social teams to create a content calendar that will assist with building high quality and free links on authoritative websites while delivering a cohesive off-site campaign strategy, as appropriate. Help train and develop a growing team of SEO Outreach Executives. This will include devising specific strategies for the team to implement thereby ensuring a diverse link profile is developed for Jet2.com and Jet2holidays, and outreach targets are being achieved. To ensure relevant new digital technologies and tools are leveraged into the SEO team. Assist the SEO Manager in developing, producing and delivering biweekly and ad hoc SEO reports for senior stakeholders showing organic search insights, competitor analysis and organic search opportunities. Stay up to date with key industry news and updates, and share knowledge, best practice, insights.
To be successful in this role you will need a thorough understanding of on-page technical SEO, excellent knowledge of off-page SEO, link building and content marketing. A track record of successful SEO to demonstrate experience in planning and monitoring successful outreach campaigns that achieved backlinks to improve website rankings is essential. A sound understanding of Google organic search ranking factors and experience using link analysis tools, Google Analytics, Google Search Console and SEO software is important. We're looking for someone with a minimum of 3 years experience in SEO (in-house or agency) and, excellent communication and good project management skills. Running your own blog or website (any subject) would be an advantage, as would a degree related to a creative subject or digital marketing.
In return, we offer an excellent salary and benefits package with fantastic opportunities for progression in a growing business.
This is a great opportunity to be part of an exciting forward thinking business. We operate scheduled leisure flights to holiday destinations in the Mediterranean, the Canary Islands and to European Leisure Cities from our 9 UK bases.
Help us to send our all-important customers on holiday with Jet2.com and Jet2holidays!!
You will work closely with the SEO Manager to develop, plan and implement forward-thinking link earning strategies and targeted SEO campaigns. Build online visibility and brand awareness, and increase Jet2.com's and Jet2holidays' web profiles through media and creative campaigns including but not limited to high quality articles, infographics, videos, interviews and case studies. Secure high quality offsite content placements for our websites via appropriate methods, (e.g. online PR) through researching and cultivating relationships with partners such as journalists, publishers, bloggers, editors and webmasters. Perform hands-on work implementing campaigns and reporting on their performance. Be comfortable speaking with and provide detailed recommendations for best practice to the SEO team and other stakeholders within the business. Work closely with the PR and Social teams to create a content calendar that will assist with building high quality and free links on authoritative websites while delivering a cohesive off-site campaign strategy, as appropriate. Help train and develop a growing team of SEO Outreach Executives. This will include devising specific strategies for the team to implement thereby ensuring a diverse link profile is developed for Jet2.com and Jet2holidays, and outreach targets are being achieved. To ensure relevant new digital technologies and tools are leveraged into the SEO team. Assist the SEO Manager in developing, producing and delivering biweekly and ad hoc SEO reports for senior stakeholders showing organic search insights, competitor analysis and organic search opportunities. Stay up to date with key industry news and updates, and share knowledge, best practice, insights.
To be successful in this role you will need a thorough understanding of on-page technical SEO, excellent knowledge of off-page SEO, link building and content marketing. A track record of successful SEO to demonstrate experience in planning and monitoring successful outreach campaigns that achieved backlinks to improve website rankings is essential. A sound understanding of Google organic search ranking factors and experience using link analysis tools, Google Analytics, Google Search Console and SEO software is important. We're looking for someone with a minimum of 3 years experience in SEO (in-house or agency) and, excellent communication and good project management skills. Running your own blog or website (any subject) would be an advantage, as would a degree related to a creative subject or digital marketing.
In return, we offer an excellent salary and benefits package with fantastic opportunities for progression in a growing business.
This is a great opportunity to be part of an exciting forward thinking business. We operate scheduled leisure flights to holiday destinations in the Mediterranean, the Canary Islands and to European Leisure Cities from our 9 UK bases.
Help us to send our all-important customers on holiday with Jet2.com and Jet2holidays!!