Head of Marketing

Job Description

GNG Group Yorkshire are currently on the lookout for a generalist, creative and innovative Marketing Manager with previous experience of managing the full marketing mix across B2B and B2C you will be working across several exciting diverse and niche sectors.

This is a fantastic opportunity for someone with previous experience within a hands-on Marketing Manager position, you will be responsible for a small team of 3 initially with plans to expand must possess team leadership skills and the ability to put together a full marketing strategy with budgetary experience.

The main responsibility of this role is to set the strategic direction for marketing the Group's core divisions and delivering upon it, with the primary purpose of generating quality commercial leads and raising the profile of the business, whilst optimising the groups e-commerce offerings.

You will also be responsible for the following; using all elements of the marketing mix, driving all aspects of commercial and strategic marketing, taking ownership for the groups marketing plans and budget, including, planning, execution and analysis, leading and inspiring your team to achieve targets and setting and delivering upon Key Performance Indicators to assess, monitor and achieve the groups business aims and growth targets.

This role will focus on identifying, developing and executing brand positioning, presence and placement as well as driving effective marketing and brand activity across our Sports, Healthcare and Mattress divisions.

Company Description Over the last 35 years we have established ourselves as an international brand leader in the healthcare, sports, safety, and lifestyle industries. We manufacturer all our products in the UK, based in Wakefield.

With over 100 employees, and the latest foam conversion equipment we are able to produce high volumes of quality foam products, with an efficient turnaround. We currently produce over 15,000 mattresses per year, and supply our foam products both nationally and internationally.

Our product development team carries out all product design and testing in-house, and GNG??????s experience and skill has ensured our continued growth and investment in design and foam conversion technology.
GNG supplies to a number of key industries requiring foam based solutions, and within each industry we are a valued and trusted supplier of a number of specialist products.