Marketing Manager – Soup BLUM47212

Marketing Manager – Soup BLUM47212

Peterborough or Leeds

Excellent Competitive Salary

Our client is one of the UK’s leading food companies. They create food and drinks with real goodness at their core. With both their own brands and private label foods they aim to help millions of people on their journey towards tastier, healthier living.

Together, with the support of their parent company, they innovate continuously to meet the needs of their partners, customers and consumers. They develop ingredients and consumable products for customers who are unable to find what they need elsewhere.

Quality, transparency and responsibility are at the heart of their business. They operate ethically, treating their employees, partners and their communities with respect. Their eleven manufacturing sites across the UK operate to the highest standards of food production and safety, guaranteeing the freshness, taste and quality of every product we bring to market.

They are incredibly proud of their impressive portfolio of brands. A number of them have an impressive heritage, with their legacy dating back literally hundreds of years. Unique to the Group, their extensive range of products can feature during every meal occasion – starting at your breakfast table; then providing delicious lunch time solutions; fulfilling those healthy snacking occasions; and finally providing wholesome, hearty evening meals and suppers.

Their flexible, dynamic business enables us to innovate, develop and create new products and brands, as we offer excellent cross-functional skills and capabilities.

Within the role, you will lead the development of New Covent Garden Soup’s brand strategy and be responsible for the strategic input into the development of the soup business unit coupled with the input into the development of category visions and category range review plans which excite customers and demonstrate category leading thinking compared to our competitors. Leading the development of 3 year plans for NCG in order to improve key measures such as: net promoters, market share, penetration, net sales, gross margin and PBIT. You will work alongside Sales, NPD and Innovation teams to create new opportunities for the brand across channels, geographies and categories. Candidates for this position will inspire the rest of the business with future growth plans for our brands alongside working with all comms partners to deliver positive ROI on marketing campaigns and take full responsibility for the management of the soup marketing budgets, including trade spend and JBP’s

With previous extensive experience within FMCG, the successful candidate will be experienced in brand management with exposure to category management. Degree educated, you will possess an awareness for the pressures placed on the sales team by customers and recognise the need to provide the sales time with the ‘ammunition’ ensuring a successful sale. Ideally you will hold knowledge about riding both Brand and Own Label simultaneously. We are looking for a dynamic and bold individual who is able to break-through commonly held assumptions to generate exciting new ideas. Candidates for this position must be persuade and be able to present the right arguments to the right people. Externally focused and attuned you will have current knowledge of brands, retailers and food trends. With the ability to think consumer, think customer, you will be a natural collaborator who consults to improve ideas.

Please refer to the full job description upon applying

This is a Blue Octopus Recruitment Ltd vacancy who are operating as an employment agency. Once you have clicked to apply for this vacancy, we will then send you more information on the role including a copy of the application form via email.