Media Scheduler (iPlayer)
- Recruiter
- BBC
- Location
- Lancashire
- Salary
- Competitive
- Posted
- 20 Mar 2017
- Closes
- 28 Mar 2017
- Sectors
- Media & Digital Media
- Contract Type
- Contract
- Hours
- Full Time
Job Introduction
The Media Planning department manage the BBCs promotional inventory. Covering everything from TV and Radio airtime to iPlayer and BBC Homepage promotional activity, the department provides insight into how to effectively target the right audiences to achieve the desired marketing objectives. We work closely withmarketing teams and advise on all uses of inventory across the BBC portfolio as well as liaising with external media buying agencies.
***12 monthFTC (01/04/2017 - 31/03/2018)***
Role Responsibility
Reporting to theOnline Media Scheduling Lead, the iPlayer Media Scheduler is responsible for scheduling all interstitial marketing items across a given promotional space, or spaces, in line with the marketing, editorial and scheduling requirements. Specialising in Media Plannings digital inventory with a particular focus on iPlayer, you will be responsible for applying the principles of media planning, marketing and advertising and using all available audience data to create the most audience focused promotions schedule. You will also have responsibility for ensuring schedules are editorially sound, meets all the requirements of transmission and are fit for publication.
The Ideal Candidate
The successful individual will have significant digital broadcast or similar agency experience in media planning, with experience of managing a team of people. You will have a demonstrable understanding of audience data with the ability to analyse, interpret and apply media research. In addition it you will be informed of television/ digital audience scheduling and evaluation systems. You will have a keen interest in and knowledge of television/radio/digital output and the BBC, the ability to analyse digital analytics and write reports, and excellent senior stakeholder management skills.
About the Company
We dont focus simply on what we do we also care how we do it. Our values and the way we behave are very important to us. Please make sure youve read about our values and behaviours in the document attached below. Youll be asked questions relating to them as part of your application for this role.
Salary: . Date posted: 17/03/2017