Social and Digital Media Marketing Manager - Southampton - GBP50K

Recruiter
Bond Williams Professional Recruitment
Location
Southampton
Salary
50000.00 GBP Annual + + benefits
Posted
19 Feb 2017
Closes
20 Feb 2017
Sectors
Sales, Media Sales
Contract Type
Permanent
Hours
Full Time
Social and Digital Media Marketing Manager - Southampton - GBP50,000 + Benefits

Our client, a worldwide known company based in Southampton, are currently looking for a Social and Digital Media Marketing Manager to join their growing team.
The Social and Digital Media Manager will be responsible for coordinating paid search, paid social and remarketing efforts across multiple digital platforms and working for multiple markets.
As the Social and Digital Media Marketing Manager, you will be working closely with Product Managers, Corporate Social Media and Marketing Communications Managers.

Key Duties and Responsibilities:
??Work closely with global communications teams during the development and execution of the global Social Media strategy
??Develop and manage key events calendars to maximize impact of launch efforts and time/budget efficiencies
??Coordinate and maximize exposure of all corporate sponsorship programmes
??Working closely with the Corporate social media team, develop, build and coordinate paid search and paid social campaigns that drive the company logo
??Optimize and develop strategies for paid search and paid social campaigns to assist markets increase effectiveness
??Assist local offices, with no social media resources, to optimize their posts/investments
??Work directly with internal clients to understand business segment goals/objectives to drive the paid search and paid social strategies
??Identify numerical trends within paid search accounts
??Track, report, and analyse website analytics, initiatives and campaigns
??Execute tests, collect and analyse data, identify trends and insights
??Working with key markets, test and optimize ad copy for to increase click through rates and conversion rates
??Perform ongoing keyword discovery, expansion and optimization
??Research and analyse competitive landscape
??Drive overall web strategy

Experience Required:
??Experience working with international exposure
??Managed multiple campaigns with substantial monthly budgets
??Understanding of landing page best practices and A/B testing
??Hands-on experience with digital media tools - Google Analytics, Bid Management system, such as Marin, Kenshoo, Acquisio, DoubleClick, etc
??Experienced in lead generation and performance marketing
??Knowledge of social media and ad placement
??Up-to-date with SEM trends and best practices
??Good project management skills with excellent attention to detail
??Capable of managing people and working with cross-functional, cross-country teams
??Demonstrates initiative, flexibility and resourcefulness
??Excellent communication and organisational skills
??Natural leadership characteristics - results driven
??Ability to travel internationally if needed

For more information, please contact Hannah Darby on the Office and Commercial team at Bond Williams Professional Recruitment.

Bond Williams Professional Recruitment are an equal opportunity employer and operate as an Employment Business and Recruitment Agency