Media Manager - Sky Games
- Recruiter
- Sky Betting and Gaming
- Location
- Leeds
- Salary
- Competitive
- Posted
- 15 Feb 2017
- Closes
- 01 Mar 2017
- Sectors
- Media & Digital Media
- Contract Type
- Permanent
- Hours
- Full Time
Sky Games are a huge part of the Sky Betting and Gaming story - with Soccer Saturday Super 6, Sky Sports Fantasy Football, Channel 4 Pick 6 and Sky Sports Fantasy Six a Side providing a seamless link between TV broadcast & Sky Betting and Gaming. The games currently have over 1.5m unique players each week between them and are integrated into four major sports television broadcasts. We are looking for an experienced Digital Marketing Manager to drive the Acquisition & Media Strategy for Sky Games, delivering key performance targets & increasing the exposure of our core products. The fast paced role will cover the full repertoire of media channels including Display, App Strategy and Paid Social as well as TV and other channels when relevant. You will be responsible for driving brand new customers to Sky Games and strengthening the exposure of our games through a combination of always on brand campaigns and spike activity at key periods. You will be educated to degree level or equivalent, and ideally have experience or a keen interest in sports and/or gaming. Significant experience in Digital Marketing channels including Display (both desktop and mobile and familiar with real time bidding (RTB) strategies), Paid Social and App Strategy. To be successful in this role, you will ideally have a degree in marketing and 3-5 years of experience within a digital marketing environment. You will have either experience of managing display campaigns in-house or through managing an external agency. You should be self-motivated, tenacious, have a sound grasp of campaign analysis and be passionate about sports and / or betting. Industry experience is not essential but highly advantageous.