PPC Manager
- Recruiter
- 2M Employment Solutions Ltd
- Location
- Crewe, Cheshire, England
- Salary
- £25000.00 - £30000.00 per annum
- Posted
- 30 Jan 2017
- Closes
- 27 Feb 2017
- Ref
- 2M-MM8285
- Sectors
- Marketing, PR & Advertising
- Contract Type
- Permanent
- Hours
- Full Time
Title: PPC Manager
Location: Crewe
Salary: £25,000 - £30,000 dependant on experience
Hours: Full time
Company Information:
The company provides a full range of e-commerce services along with efficient trade fulfilment, distribution and storage services. Based in our Cheshire (UK) 27,000 sq. ft. premises we offer 17,000 sq. ft. of premium secure warehouse space for bulk, white label, 3rd party and retail fulfilment and distribution.
Summary of Role:
You will be responsible for managing PPC accounts with a combined spend in excess of £1million per annum. Your key areas of responsibility and focus will include liaising with an external PPC agency, campaign set up, monitoring performance and making recommendations to drive conversions.
You will also be working closely with the Commercial Team to ultimately improve the profitability of the PPC accounts. This is an ROI driven role where campaigns must be optimised to achieve business goals.
Main Duties:
* Develop and maintain an excellent working relationship with an external PPC agency to develop and implement the Company's PPC strategy.
* Facilitate the communicative link between the external PPC agency and the Company's Commercial Team.
* Manage Google AdWords and Bing Ads campaigns.
* Understand and analyse website data from Google Analytics.
* Prepare monthly reports on PPC activity; providing insight and recommendations.
* Recommend website changes that will improve PPC performance.
* Develop and improve PPC knowledge within the Commercial Team.
* Keep abreast of the PPC industry, understand and priorities initiatives relevant to the business.
Qualifications Required:
* Google Adwords Certified Professional
* Bing Adwords Accredited Professional (Desirable)
* Google Analytics Individual Qualification (Desirable)
* Educated to Degree Level in Mathematics/Business/Marketing or similar (Desirable)
Specific Experience:
* Experience of managing both Google and Bing accounts
* Previous experience of working as part of a PPC team.
To continue your application, please click 'Apply'.
This role could be of interest to you if you have experience in: Google Adwords, Bing Adwords, Google Analytics, Maths, Business, Marketing, PPC, ROI or similar.