Content Marketing Executive

Recruiter
Anonymous
Location
Cheltenham
Salary
25000.00 - 35000.00 GBP Annual
Posted
29 Nov 2016
Closes
27 Dec 2016
Contract Type
Permanent
Hours
Full Time
Content Marketing Executive - Cheltenham

Salary ??25,000 - ??35,000

If you are a tech savvy content manager with an interest in fashion this could be the role for you! We have been retained to find a Content Marketing Executive for a global business with its eyes very firmly set on the future. They are looking for a driven content specialist who can increase sales and deliver increased brand exposure with a smart and coherent Content Marketing Strategy.

Key responsibilities include:

* Develop and drive content marketing programmed/projects to completion
* Design and create marketing material for international rollouts
* Create content for e.g. whitepapers, eBooks & sales decks
* Maintain and update the creative website content
* Support sales with the provision of marketing assets and sales tools, assisting with bid/proposal responses
* Manage and grow the company's social media presence
* Help to drive, create and curate compelling content for collateral, emails, landing pages, advertising, videos, blogs and website
* Work closely with sales team to align strategies and support sales materials
* Ability to adapt and pick up new tasks intuitively
* Have the ability to provide ideas on how to improve the marketing strategy
* Reporting and analysis - capture relevant data, develop campaign metrics and identify trends to improve campaign performance
* Build and manage a rich content/editorial calendar
* Create and manage weekly blog
* Manage, cleanse and segment contact data based on engagement and interactions, crafting nurture campaigns to engage prospects and convert into leads

Requirements:

* Minimum of 3 years within a content orientated role
* Exceptional copywriting and editing skills with excellent attention to detail
* Experience of B2B marketing (essential) and B2C marketing (preferred)
* Experience using Adobe Creative suite
* Strong analytical skills and ability to present / work alongside high level stakeholders
* Excellent organisational and multitasking skills
* Experience of using a CMS (WordPress or similar)
* Knowledge of Google analytics, Excel and PowerPoint
* Understanding of PPC and SEO
* Experience of working with external agencies
* A degree or equivalent in Marketing, Journalism or Communications

Employee Benefits:

* Competitive and rewarding salary package
* Opportunity for significant personal growth in a technology company

GB Solutions are a leading employment agency for jobs in Gloucestershire and beyond. As a member of the REC we are committed to working to the highest possible standards for candidates and clients.

Due to the high volume of responses that we receive for our advertisements we are unable to respond to all candidates. If you have not received a response within 5 working days of forwarding your CV to us, then unfortunately you have been unsuccessful on this occasion.

Thank you for your interest and please do not hesitate to forward your CV to us again for other roles matching your skills and experience