Senior Product Manager - movie / music streaming service

Recruiter
WayForward
Location
London
Salary
Competitive
Posted
27 Nov 2016
Closes
25 Dec 2016
Sectors
IT
Contract Type
Permanent
Hours
Full Time
My client is a well known company in the provision of digital streamed entertainment. A vacancy has arisen for a Senior Product Manager to take a marketing lead for the European region, defining and implementing marketing strategies for music and video apps. This is an exciting and varied marketing role at a crucial point in the service's evolution with lots of opportunity for growth. The role will involve: Driving Awareness, Acquisition, Engagement, Retention and lifetime value.Acting as the marketing lead for Europe on global marketing campaignsDirection and development of consumer marketing strategies that drive user acquisition and engagement via traditional, digital and social channelsBriefing cross-functional teams of upcoming activities and opportunities and develop global multi-channel marketing plansLeveraging specific artist, movie, genre, content and initiatives to grow usageWorking with the analytics teams to understand campaign effectivenessManaging annual marketing budgets to ensure projects are executed and optimised within KPIsWork with partner brands and agencies to build fantastic marketing campaigns and assets Experience needed: Strong relevant marketing experience in subscription service marketing ideally in entertainment, TV, Movie or Music on an international level.Fantastic communication skills, ability to author and deliver presentationsAbility to collaborate and build strong working relationships with partners, brands and external agenciesSelf starter with ability to work in an unstructured environmentProficiency with Word, Excel and PowerPointMarketing or related degree preferred. For more jobs like this on Twitter

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